Working together to reduce marketing Costs

[David J Cannon]

I happen to be located in SE Washington and want to create a set of advertising /informational games to go in a local publication(Hometown Values). The idea is to have a game/puzzle every mailing that brings up coverage questions inviting the reader to question the coverage they have with an invitation to call with any questions.

Find the differences in 2 drawings - Homeowners Contents with special limits
Matching - claims scenario and line of coverage.
Place items in the correct order - claim causes of loss by most common to least
Crossword - fill in Commercial coverages with risks

etc.

My proposal is that a group of individual P&C agents in different areas could pay to develop the marketing materials and the only difference would be logo and business contact information.

 

[EugeneM]

You could probably outsource this overseas for very cheap. Or pay a college student or something. Lot of potential for conflict of interest co op marketing with other retailers even if its in a different area.