Best/highest intent direct mail leads?

[DayTimer]

But it's still the FE demographic, it's just a different sub-section. I believe we are just getting deeper into the demographic.

I have gotten responses from both those I consider my typical DM Lead type as well as from folks whom I imagine to be the @WinoBlues client type.

Both have the need for a simplified issue whole life product.

My average case is not $1200, but I have written more $100/month cases than I usually write off the same number of DM.

The leads are solid. I will continue to recommend them, but at some point my competitive nature kicks in and I really don't want to say just how good I have found these leads to be.

The one and only drawback is that with DM I could work one county at a time for weeks and even months on end. Heck, I could mail to a city like Allentown and never have to work more than 20 minutes from my house.

With these FB leads, routing software is an absolute must, and I am now working ten counties instead of two, and I'm doing a lot more driving, and spending about an hour a week on the weekend culling the worked leads from the week before from the still workable leads and setting my routes for the week.

 

[HoosierLife]

I have gotten responses from both those I consider my typical DM Lead type as well as from folks whom I imagine to be the @WinoBlues client type.

Both have the need for a simplified issue whole life product.

My average case is not $1200, but I have written more $100/month cases than I usually write off the same number of DM.

The leads are solid. I will continue to recommend them, but at some point my competitive nature kicks in and I really don't want to say just how good I have found these leads to be.

The one and only drawback is that with DM I could work one county at a time for weeks and even months on end. Heck, I could mail to a city like Allentown and never have to work more than 20 minutes from my house.

With these FB leads, routing software is an absolute must, and I am now working ten counties instead of two, and I'm doing a lot more driving, and spending about an hour a week on the weekend culling the worked leads from the week before from the still workable leads and setting my routes for the week.

Just wait. We've got some things coming that will help tighten up that radius.

 

[DayTimer]

Just wait. We've got some things coming that will help tighten up that radius.

Don't get me wrong ... I'm not complaining. I'm actually enjoying the business a great deal more with travel.

 

[WinoBlues]

Your upline was

The leads are solid. I will continue to recommend them, but at some point my competitive nature kicks in and I really don't want to say just how good I have found these leads to be.

I one of early adopters. I think he is still your upline. I can not keep up with all the FE wife/partner swapping

Look up Lee's customized leads.

 

[DayTimer]

Your upline was one of the early adopters. I think he is still your upline. I can not keep up with all the FE wife/partner swapping

Look up Lee's customized leads.

I know Matt was one of the earliest to use FB leads. He's still my upline ... no plans on changing that as I'm very happy with my current situation. I have a few stray contracts with two or three others that pre-date my move to 360. I'm good with how things are.

 

[JazzInk]

I've sold plenty of them including very affluent people.

Why would a very affluent person buy FE? I can understand a sick person having no option other than GI but would $25 or $50K really change the estate of someone who's very affluent? Just curious.

 

[Fechick]

Sometimes they want to earmark a policy for grandkids or earmark it for burial

 

[Newby]

Why would a very affluent person buy FE? I can understand a sick person having no option other than GI but would $25 or $50K really change the estate of someone who's very affluent? Just curious.

Many reasons.
1. When you die you might have millions of dollars BUT it's not instantly transfered. Life insurance is the fastest and easiest way to have money within your control during your lifetime and made available to your beneficiary the day you die. So if you don't want your kids paying for your funeral (even though they will later inherit a fortune) you either prepay it at the funeral home or you allocate a life policy for your kids to use.

2. Same thing as above but for a spouse. The day you die your spouse is an emotional wreck. The person they bounced every financial decision off of their entire life is not available to talk to. They stress out about where to take the money from to pay the funeral, the cemetery, the minister, the after funeral gathering and meal, etc. Much less stressful if your husband had a $15 to $25K policy just for that intended purpose. Instead of stressful thoughts they are thinking about how he looked out for and provided for them even in death.

3. Many wealthy people (mainly women) simply bought in to all the mailings from AARP or Alex Trebec or even MOO GI that hammers them through the mail or by phone or internet. They bought a product purely by being sold by the advertising. Then you show them the math and how much better they can do and they just switch.

4. IN my experience most wealthy people just prepay their funerals at the funeral home. But some are transient have lived in several different areas and don't even know where they plan to live out their life. So they don't think of a prepaid funeral as being easily portable (they really are but the public doesn't always know that.)

5. Many, many wealthy people were sold exploding UL's back many years ago. They often want to replace those with FE policies or fully underwritten if they are healthy enough.

I've sold FE policies to all income levels of people. But I would never target FE sales to the wealthy because they are less likely buyers than poor people. And when they buy you will have their bank, their Edward Jones rep their CPA and 10 other "advisors" all trying to be in on the decision. But if you are sitting there in front of someone who is wealthy and willing to talk, I'm fully going for it with the expectation to make a sale.

 

[Fechick]

Also the few I've written are still there!

 

[Baseball7]

I am now working ten counties instead of two,

I love you Dave but this sounds like an absolutely time misuse scenario