Any opinions of joining BNI verses Chamber of Commerces?
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I'm the designated life/health person in our BNI group, but there are 4 others who do life and health insurance in our group. A few of us offer 401K plans, as does our financial planner. Our personal lines P&C guy and commercial P&C can handle a lot of the same stuff.
Yet all of us manage to pass an enormous amount of clients back and forth between us, because we all specialize in a given area. We trust each other, and have built up that trust over 5-6 years, but we've found that it's more profitable to specialize in something and pass along a less profitable line of business than it is to do it all.
Our group is in the Chicago area. We don't pass the most referrals of area groups, we don't have the most members (only 23-24 right now), but we do pass the most business of any area group ($40K per member this past year).
Your success in a BNI group is to find the right group of people who want to push each other to success. If everyone isn't moving in the right direction, doesn't have a positive attitude, and doesn't want to see others succeed, you'll have a negative BNI experience. But if that does all fall into place, it will be a strategic move for your business.