EHealthInsurance Offering Obamacare Plans this March

[hamben]

Hmm well paying a referral fee to a non licensed individual is concise red rebating by some states. I wonder how they are going to get around the law. Oh wait know one is following the current laws.

" The payment of a referral fee by the broker would violate either Insurance Law § 2324 (McKinney 2006) or Insurance Law § 4224(c), each of which is an anti-rebating statute. Moreover, this program would provide a basis for the Superintendent to refuse to renew, revoke, or suspend the license of the licensee who implemented it, because the licensee would demonstrate untrustworthiness by facilitating unlicensed activities by compensating the non-licensees, since the referrals do not comply with Insurance Law §§ 2114, 2115 or 2116."

 

[stuy119]

Seems like my co-blogger has a button on his site that is supposed to pay a fee for referrals to eHealth. It's been there about a year. Don't believe we have ever been paid a dime.

On deals like this, how do you audit them?

You don't.

There are ways to track it with pixels on the web pages, similar to how email newsletter programs track open rates. It's a complex web of affiliate/publisher relationships.

 

[pahealthquotes]

wow this is amazing ..pay an agent 35 bucks for a referral and ehealth earns
100 plus for no work whatsoever. Some fat cats in Cali raking in the dough.

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I just don't see ehealth being a big player in this. People have a bad taste in their mouth from Obamacare, they don't trust it, let alone any online platform that its sponsored by. The main concern besides network availability is identity fraud, I don't think people will touch this with a 10ft poll..

you must be kidding right? you have any idea how much sales revenue ehealth generates?


eHealth, Inc. Announces Third Quarter 2013 Results - MarketWatch

 

[agentinsure]

A P&C friend of mine clued me in on their affiliate program 3 years ago. $50 dollars for each completed app, originating from my website, whether I'm selling pots and pans or whatever. NO license needed. I called the OIC and balked at this, since I had always been learned that sharing commissions with unlicensed entities is illegal in my state. The lead investigator from the OIC got back to me and told me that ehealth had flown some VIP's up here and met with OIC and explained the whole program and upon that, their particular practice was deemed exempt from the rules. I don't remember the details, but it more or less a marketing fee, not a sharing of commission. Of course the 50$ still comes from the commissions, but I guess if you call it something else and have enough attorneys to go to the OIC with, you can get by with some things.
These are the same guys who once raked me over the coals for offering prospects 10$ if I couldn't beat the rate on their auto insurance.

 

[somarco]

These are the same guys who once raked me over the coals for offering prospects 10$ if I couldn't beat the rate on their auto insurance.

Sounds like you don't have a sense of humor . . . .

 

[Justin Bilyj]

you must be kidding right? you have any idea how much sales revenue ehealth generates?

I think your comparing apples to oranges. This isn't independent health insurance, this is obamacare.

Do you really think they woulda signed up all the people they wanted for this program if ehealth was running things? Keep thinking that...

besides, ehealth doesn't even show subsidies with the monthly premium which the avg person won't understand to find out and add back in.