New to EFES, Question About Leads

[jwill13]

JD, why does it matter to you if agents are "bashing" EFES? I haven't seen anyone bash them on this thread, I've seen agents bring up valid concerns like myself, but isn't that what this forum is for? Collaborating with other agents?

As for me, the rest of the story is that for I now I plan to stick with Equita's program, I still have a lot of concerns about EFES in general, but if I can sell and make money while upholding my standards, I will have nothing to complain about. I called MSPM, and they said they typically get about a 2 to 2.5% return on their mailings in Michigan. That is pretty good I think, comes out to about $22 a lead, cheaper than I am paying right now, and I would have higher commissions, so that is very tempting. What do you think?
- - - - - - - - - - - - - - - - - -
"As for the comment on liking for people to already have insurance; I agree with this. In speaking with the OP's manager the other day he told that one of his complaints was that everybody he called already had life insurance."

See this is exactly why this is getting more and more shady to me. JD, who are you and how do you know who my manager is? And why would you talk to him about me? I NEVER complained about that. NEVER. I did ask for tips on how to sell those types of leads. But it is just straight up incorrect to say I complained about those.

 

[jdeasy]

JD, why does it matter to you if agents are "bashing" EFES? I haven't seen anyone bash them on this thread, I've seen agents bring up valid concerns like myself, but isn't that what this forum is for? Collaborating with other agents?

As for me, the rest of the story is that for I now I plan to stick with Equita's program, I still have a lot of concerns about EFES in general, but if I can sell and make money while upholding my standards, I will have nothing to complain about. I called MSPM, and they said they typically get about a 2 to 2.5% return on their mailings in Michigan. That is pretty good I think, comes out to about $22 a lead, cheaper than I am paying right now, and I would have higher commissions, so that is very tempting. What do you think?
- - - - - - - - - - - - - - - - - -
"As for the comment on liking for people to already have insurance; I agree with this. In speaking with the OP's manager the other day he told that one of his complaints was that everybody he called already had life insurance."

See this is exactly why this is getting more and more shady to me. JD, who are you and how do you know who my manager is? And why would you talk to him about me? I NEVER complained about that. NEVER. I did ask for tips on how to sell those types of leads. But it is just straight up incorrect to say I complained about those.

Then you need to go back and re read the thread. It matters to me about EFES because I work with EFES. The EFES system is a partnership and everyone should be concerned about the business. Even though I don't recruit I do have a vested interest in them bringing on agents willy-nilly that can't do the business. Not saying that you are one of those. I am constantly telling Ryan and eric that they should screen more than they do. EFES has to make a profit to stay in business. They subsidize the lead costs so the only way they make money is for agents to write business. If agents don't write business it will drive the lead costs for everyone. That's when it affects me.

You chose to bring your problems to the forum. The brass at EFES read this forum everyday. They called me asking if I knew who you were. I didn't and don't, but they were able to figure it out.

I was then on a conference call with your manager when this thread came up. he gave a few details about how many leads you gotten and how many sales you had made from those leads. it also came up that you complained about everyone already having insurance. How can you say you didn't say that? You brought that up right here on the forum yourself.

As far as doing your own mailers, you probably could do better if you can get over a 2% return. If I could get over 2% returns I would most likely do my own. I would have to look at it anyway. You do have the opportunity to get your lead costs down to $11 each at EFES. You don't have that opprtunity anywhere else.

 

[billyg]

As for me, the rest of the story is that for I now I plan to stick with Equita's program, I still have a lot of concerns about EFES in general, but if I can sell and make money while upholding my standards, I will have nothing to complain about. I called MSPM, and they said they typically get about a 2 to 2.5% return on their mailings in Michigan. That is pretty good I think, comes out to about $22 a lead, cheaper than I am paying right now, and I would have higher commissions, so that is very tempting. What do you think?

A couple points to keep in mind:

• If you are currently paying more that $22/lead with EFES, your costs should come down as your production and consistency improve.
• Managing your mailings through MSPM is a lot of work. You will have a learning curve that will cost you money. As you discover that a particular zip has a 1% response rate, you still paid $477/1,000 for it. It isn't as easy as it sounds.

As long as EFES is actually delivering the weekly volume you request, I would recommend hanging with them. The grass ins't always greener on the other side, just a different shade of green.

 

[jwill13]

reread my post, I said "this is not a complaint" plain clear english, I said I am looking for tips on how to handle those....and that is what I asked my manager. Unless you are my manager, you don't know what was said on my call with him, so why are you pretending to? Also, I don't know why my manager is sharing my numbers on a conference call for everyone, why anyone would even care to know how a brand new agent has done in his first 2 weeks with aged leads that are slowly trickling in. The more I learn, the crazier this gets.
- - - - - - - - - - - - - - - - - -

A couple points to keep in mind:

• If you are currently paying more that $22/lead with EFES, your costs should come down as your production and consistency improve.
• Managing your mailings through MSPM is a lot of work. You will have a learning curve that will cost you money. As you discover that a particular zip has a 1% response rate, you still paid $477/1,000 for it. It isn't as easy as it sounds.

As long as EFES is actually delivering the weekly volume you request, I would recommend hanging with them. The grass ins't always greener on the other side, just a different shade of green.

Thanks Billy. I appreciate the info, I think you are right.

 

[edward1957]

Dave:
How do you like SECURUS ??

Ed

 

[Justin Bilyj]

JD I know you have said many times you don't recruit for EFES/Equita. May I ask, do you get compensated in ANY way for participating on this forum from them?

 

[jdeasy]

JD I know you have said many times you don't recruit for EFES/Equita. May I ask, do you get compensated in ANY way for participating on this forum from them?

Nope, not a penny. Never been offered and never have I asked. I did just get a couple of drink coolers in the mail from EFES. maybe that's my compensation?

 

[Justin Bilyj]

I appreciate the response..

 

[TDFnCali]

JD, why does it matter to you if agents are "bashing" EFES? I haven't seen anyone bash them on this thread, I've seen agents bring up valid concerns like myself, but isn't that what this forum is for? Collaborating with other agents?

As for me, the rest of the story is that for I now I plan to stick with Equita's program, I still have a lot of concerns about EFES in general, but if I can sell and make money while upholding my standards, I will have nothing to complain about. I called MSPM, and they said they typically get about a 2 to 2.5% return on their mailings in Michigan. That is pretty good I think, comes out to about $22 a lead, cheaper than I am paying right now, and I would have higher commissions, so that is very tempting. What do you think?
- - - - - - - - - - - - - - - - - -
"As for the comment on liking for people to already have insurance; I agree with this. In speaking with the OP's manager the other day he told that one of his complaints was that everybody he called already had life insurance."

See this is exactly why this is getting more and more shady to me. JD, who are you and how do you know who my manager is? And why would you talk to him about me? I NEVER complained about that. NEVER. I did ask for tips on how to sell those types of leads. But it is just straight up incorrect to say I complained about those.

I too am just starting with EFES with aged leads, but actual AGED leads, meaning Im buying all the Bonus & Excess leads in my area to learn with & improve my skills before going to fresh leads...Im going to sell a few I know it, but not near as much as fresh leads, but my ROI (cause of cost of leads) should be good once it's all said & done.

But if u want to consider your own mailings, consider Leads2success.com for $345/1000 and u dont have to order in increments of 1000, thats just min. They have about 10 different postcards u can send in diff colors & manage everything on their site. problem is they cant tell u return rates for your county/zip.

Sorry for your lead problem, hope that works out....what part of the country are u in??

 

[Justin Bilyj]

I completely agree with leads2success, refer Nick Perry (great guy), they are competitively priced, and there are many different types of mailers. Good system they have, I will be ordering some soon, and reporting back.