RWKAgency
Expert
I think in the end we are saying the same thing. We all need effective relationships, ones in which our prospects/clients feel comfortable enough with us to do business with us and then comfortable enough to refer family and friends.
Yes, I agree that starts with one person. My point is, I am trying to utilize the fastest and most effective way to find that one person.
What I teach my agents is to find the most effective usage of time so that you can utilize multiple methods of marketing to find that "one person".
I too knocked on doors of business owners and it somewhat worked but it did not (in my experience) work as well as a catchy fax or postcard followed up by a strategically timed phone call. I think if you have been in this business for more than 5 years, we are all eloquent, well dressed and maintain a professional demeanor. I think those things are a given to an insurance professional who has made this their life.
I think in the end we agree, where we differ is on the strategy of finding that one person who is a quality prospect.
Yes, I agree that starts with one person. My point is, I am trying to utilize the fastest and most effective way to find that one person.
What I teach my agents is to find the most effective usage of time so that you can utilize multiple methods of marketing to find that "one person".
I too knocked on doors of business owners and it somewhat worked but it did not (in my experience) work as well as a catchy fax or postcard followed up by a strategically timed phone call. I think if you have been in this business for more than 5 years, we are all eloquent, well dressed and maintain a professional demeanor. I think those things are a given to an insurance professional who has made this their life.
I think in the end we agree, where we differ is on the strategy of finding that one person who is a quality prospect.