Page 1 In Google

Congrads!..another *beeping! southerner. Well I guess it goes to show you..website rankings get better with age..
 
Please excuse me if it brings you down... :1baffled: I'm top 5 with 2 or 3 terms in Google (others are surfacing now), and 3 quite strong terms are top 5 with Y/B. It isn't raining. Weak brook (or bruk? :1biggrin: ) from G.

Here are some thoughts:
Local monthly searches for those terms are following:
[tennessee health insurance] 1600
[tennessee life insurance] 260
[tennessee medicare supplement] 16
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Total 1876
If you are in top 3 on SE, then, in my opinion, CTR figure of 11% is OK, so you will have 206 visitors (humans, bots, etc) per month. I have no clear idea of how many of those will be humans and how many are bots. According to my own metrics yesterday 39% of my visitors were humans. Google Analytics thinks that 19% only. Let's say 50% are humans, so you have 103 per month. Very hard to figure out how many of those will convert. I convert about 80% of traffic, but majority of the traffic is auto and I don't actually work with leads, at least yet. You gave and I heard your "tier kickers" advice, which saved me a couple of thousands, so let's assume that you will convert 50% of your traffic. It gives 52 applicants per month. No one can sell (write in your case) all applications, good figure is 50%, let's assume that you will do 80%. 42 per month, not a flood, but not bad. That's exactly the thing I meant by "you will make for living doing nothing". Another good news that those clicks via PPC would be minimum of $1370/month out of your pocket...

BTW. Congrats on perfect SEO!!! :1cute: (regardless final revenue)
 
I will be curious to hear how that works. Some research I have been doing seems to point to those who search for Medicare supplement, Medigap, etc do not use state specific terms. That differs from health insurance which does tend to be more specific but is more like term insurance which is also not bound by geography (at least by those doing the searches).

And congrad's on your ruff.
 
Please excuse me if it brings you down... :1baffled: I'm top 5 with 2 or 3 terms in Google (others are surfacing now), and 3 quite strong terms are top 5 with Y/B. It isn't raining. Weak brook (or bruk? :1biggrin: ) from G.

Here are some thoughts:
Local monthly searches for those terms are following:
[tennessee health insurance] 1600
[tennessee life insurance] 260
[tennessee medicare supplement] 16
------------------
Total 1876
If you are in top 3 on SE, then, in my opinion, CTR figure of 11% is OK, so you will have 206 visitors (humans, bots, etc) per month. I have no clear idea of how many of those will be humans and how many are bots. According to my own metrics yesterday 39% of my visitors were humans. Google Analytics thinks that 19% only. Let's say 50% are humans, so you have 103 per month. Very hard to figure out how many of those will convert. I convert about 80% of traffic, but majority of the traffic is auto and I don't actually work with leads, at least yet. You gave and I heard your "tier kickers" advice, which saved me a couple of thousands, so let's assume that you will convert 50% of your traffic. It gives 52 applicants per month. No one can sell (write in your case) all applications, good figure is 50%, let's assume that you will do 80%. 42 per month, not a flood, but not bad. That's exactly the thing I meant by "you will make for living doing nothing". Another good news that those clicks via PPC would be minimum of $1370/month out of your pocket...

BTW. Congrats on perfect SEO!!! :1cute: (regardless final revenue)

If I collected 52 applications a month through my website by itself, I would laugh my ass all the way to the bank.

You gotta think on health, that's 200-1000 dollars an app, same with medicare. If I averaged 400$ x 20, that's 8000 a month on first year commission being very conservative. I'm not even dreaming it would do that much. I really hope to get 2 a week. More would be nice.
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It defies logic, but I've been selling about 1 policy a week for medicare from website generated leads.
 
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You might want to consider getting a PO box in Nashville and listing that on your site. Google occupies the above the fold space with sponsored ads and local listings. The local listings show only those agencies centered around Nashville. You may be losing lots of traffic for no reason other than your office location is too far east of Nashville and does not fit onto the local listings map.
 
You might want to consider getting a PO box in Nashville and listing that on your site. Google occupies the above the fold space with sponsored ads and local listings. The local listings show only those agencies centered around Nashville. You may be losing lots of traffic for no reason other than your office location is too far east of Nashville and does not fit onto the local listings map.

That is really not a bad idea. I wonder if they could forward the mail to me here in cookeville.
 
That is really not a bad idea. I wonder if they could forward the mail to me here in cookeville.

Probably. Or you could get a box at a UPS store or the like. You get a physical street address for packages too, and I'm sure they would forward your mail for a fee.
 
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