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_________________________________________________Bottom line is that if everyone was doing it TODAY, there would be so many sales calls made this way it would be a terrible way to get business. You could probably more than triple the amount of these calls today and that's what you would be up against. People and companies getting good leads today (leads that come in while you sit on your butt without a headset attached) are getting them from their internet websites.
My point is that I wouldn't cry over it. The landscape wouldn't be the same today as it was. JMO
100% agree
Times change, markets change, consumers change......some bells can't be re-rung
McDonald's
Coke
or the 60's Celtics
Could never open and dominate like that TODAY....it's different world.
The Beatles
Elvis
Michael Jackson
Couldn't dominate in today's changed world...too many outlets and cheap options
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I agree Ob1, as cost and access barriers come down where there might have been a player or two in the past.....
Today a dude in a one bedroom apt in Tucson can complete almost equally with huge corps.
This would not have been possible, even a few years ago but Today with cheap toll-free #'s, e-fax, cheap nationwide phone service, websites all being able to look equally great, virtual phone systems, access to cheap labor, Fed-EX and on and on....the type of head start that a big company once had is gone.
The bad news or 'new challenge' is that because EVERYBODY and their brother can do "it"....
Marketing efforts that may have worked fine for a decade or so wind up getting 'burnt' in a year or two.....such is life.
Keep it moving but I still reminisce about the good ole days every now and then