I used to work for a State Farm agent last year selling P&C, med supps and medicare advantage. I did pretty well. I left because I got bored with P&C. Fast forward today, this same agent asked if I could come back and help her with Life insurance sells. Her regional manager is hammering her to produce 6 life policies a month. Right now she is averaging at 1 to 2 policies a month only.
Her marketing strategy is only Everquote for Autos and Home then her staff pivots off these Auto quotes. She says she feels her current staff isn't doing enough pivoting/asking. The staff tells me they are but customers are saying it's too pricey. She says she is going to have to let her staff go if they can not meet the Life goals.
She gave me 350 list of customers in her book of business to call that may be likely to buy Life. So I called them up. I got alot of upset customers wanting to go over their premium increase bill that SF issued out on all customers due to inflation. So majority calls ended up turning to service calls. There were some that wanted quotes but probably because of the $20 dollar gift card SF is giving out this month. The ones that were actually needing to purchase didn't like the price. In my opinion the time to have offered these customers Life was when they first called in for Home and Auto. These customers are cold calls now. But atleast they know SF sells Life in case they didn't know.
The clients that ask for it are the existing SF customers that I have called up that already have Life thru SF and want to purchase more. Occasionally she will get current customers needing it at the last minute when a family member is sick or they may be purchasing a home, but it takes some time to decide if they can afford it. But these customers are still not enough to meet the quota. She is hoping I can coach her staff on how to ask for more Life but I think their doing an okay job as long as they can remember to ask everyone calling in for an Auto quote.
This agent by the way doesn't do any calling or prospecting because she says she's busy servicing her book of business. I believe this is why she's far behind. She wants to do the easier stuff instead of getting her hands dirty in sales. So that's why she wants me to be accountable for her life sales and wants me to report to her Regional manager.
Is this task worth me taking on, especially if she's not doing it herself? I feel she doesn't have any sells strategies, training or anything set in place. She just wants to throw me out there. She is wondering if she should purchase life leads but I don't know if that's going to help if State Farm is not competitive in Life insurance. I do know how to do social media marking/seo but if I'm going to do this, shouldn't I be doing this for myself independently?
My commission by the way is 3% percent of Life and P&C and if we can maintain the Life quota each month all products go up to 6 percent. I'm at $19 an hour. I really just wanted to focus on med supps and med advantage because thats half of agency's commission and get more into business for higher commissions as well but she won't let me right now because she really needs help in getting Life sales up right now.
Is it worth it to help her try and sell Life? As far as I can see the only way for her to get Life customers is pivoting potential customers calling in for Auto or Home. But thatsbthe reason I left last year because I got tired of general P&C.
Her marketing strategy is only Everquote for Autos and Home then her staff pivots off these Auto quotes. She says she feels her current staff isn't doing enough pivoting/asking. The staff tells me they are but customers are saying it's too pricey. She says she is going to have to let her staff go if they can not meet the Life goals.
She gave me 350 list of customers in her book of business to call that may be likely to buy Life. So I called them up. I got alot of upset customers wanting to go over their premium increase bill that SF issued out on all customers due to inflation. So majority calls ended up turning to service calls. There were some that wanted quotes but probably because of the $20 dollar gift card SF is giving out this month. The ones that were actually needing to purchase didn't like the price. In my opinion the time to have offered these customers Life was when they first called in for Home and Auto. These customers are cold calls now. But atleast they know SF sells Life in case they didn't know.
The clients that ask for it are the existing SF customers that I have called up that already have Life thru SF and want to purchase more. Occasionally she will get current customers needing it at the last minute when a family member is sick or they may be purchasing a home, but it takes some time to decide if they can afford it. But these customers are still not enough to meet the quota. She is hoping I can coach her staff on how to ask for more Life but I think their doing an okay job as long as they can remember to ask everyone calling in for an Auto quote.
This agent by the way doesn't do any calling or prospecting because she says she's busy servicing her book of business. I believe this is why she's far behind. She wants to do the easier stuff instead of getting her hands dirty in sales. So that's why she wants me to be accountable for her life sales and wants me to report to her Regional manager.
Is this task worth me taking on, especially if she's not doing it herself? I feel she doesn't have any sells strategies, training or anything set in place. She just wants to throw me out there. She is wondering if she should purchase life leads but I don't know if that's going to help if State Farm is not competitive in Life insurance. I do know how to do social media marking/seo but if I'm going to do this, shouldn't I be doing this for myself independently?
My commission by the way is 3% percent of Life and P&C and if we can maintain the Life quota each month all products go up to 6 percent. I'm at $19 an hour. I really just wanted to focus on med supps and med advantage because thats half of agency's commission and get more into business for higher commissions as well but she won't let me right now because she really needs help in getting Life sales up right now.
Is it worth it to help her try and sell Life? As far as I can see the only way for her to get Life customers is pivoting potential customers calling in for Auto or Home. But thatsbthe reason I left last year because I got tired of general P&C.