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That's true.....salesgenie has that "unlimited platform for a flat fee" but keep in mind That master file your pulling from isn't updated nearly as often as a regular data broker and its NOT truly unlimited. If Sales genie is working for you great, but its always better to work with an owner of the consumer and business files. We work directly with the compilers and are licensed to sell the data directly to you (not the same as a reseller).
Pricing on existing consumer should run between 1.5 - 5 cents per name depending on quantity and order frequency. New mover or new home owner will be a little more.....same as existing business....between 2-8 cents each depending on the order. The NCD is updated every 3 months for existing and sales genie updates their master file once every 6 months, another big difference.
Work with a marketing professional that understands what you need to be going after and let that person help you.....that is much better than an "unlimited" flat fee data contract in which you have to figure it out.
Just my two cents!
Pricing on existing consumer should run between 1.5 - 5 cents per name depending on quantity and order frequency. New mover or new home owner will be a little more.....same as existing business....between 2-8 cents each depending on the order. The NCD is updated every 3 months for existing and sales genie updates their master file once every 6 months, another big difference.
Work with a marketing professional that understands what you need to be going after and let that person help you.....that is much better than an "unlimited" flat fee data contract in which you have to figure it out.
Just my two cents!