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Oh trust me people do hang on to business cards that long! I have business cards from 3, 4, 5 years ago because it was something that at one point MAY be beneficial to me. My dad and grandma do the same thing!
Your Business Card
- Thread starter rphillips
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- Thread starter
- #22
- 118
If you have a child or grandchild, $25 will probably not keep you from responding NOW. That's all I'm saying. I'm not going to think about people who will save it for future children. The message is designed to get people who can act to act now.
I too have lots of cards. Some have a different Area Code than when I first collected them.
- Thread starter
- #24
- 118
30%... so like $7...
I'm serious in asking this, but do you think it's going to end up being worth your time? If I'm the type of client that jumps on $25/yr for insurance on my kids, do you think I'm a good prospect for other (relatively more expensive) insurance? My guess is when you quote the parent $25/month it's going to be too much.
Maybe I'm wrong...I'll be interested in your results.
Maybe I'm wrong...I'll be interested in your results.
- Thread starter
- #26
- 118
"How do you think a man like me got to be a man like me?"
Remember that line from some old commercial? I remember the line but not the product.... Successful people are better than most at recognizing a good value. I'm not targeting low income families with this. I'm targeting grandparents, but the parents have to be the actual applicant, so you get two for one.... sort of!
From a business standpoint, it's not worth the time or trouble to write it unless a certain percentage of them turn into more substantial business. If we can get something placed in the home, we have a better shot at getting something else placed in the home.
Remember that line from some old commercial? I remember the line but not the product.... Successful people are better than most at recognizing a good value. I'm not targeting low income families with this. I'm targeting grandparents, but the parents have to be the actual applicant, so you get two for one.... sort of!
From a business standpoint, it's not worth the time or trouble to write it unless a certain percentage of them turn into more substantial business. If we can get something placed in the home, we have a better shot at getting something else placed in the home.
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Good Lord how I missed you from this forum Moon!
- 9,744
It breaks up the monotony of working on renewals...
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