For people you don't put on ACA (for whatever reason), do you offer short-term plans as an alternative? Is the client receptive to a short-term plan instead of ACA?
I have STM with National General - but haven't had the need yet. We are targetin ACA families only during OEP. I don't know what 2019 holds. Sure like the commissions of STM better
Do you also do Medicare? Have any of these ACA clients aged into Medicare with you?
If you get a client at 63 or 64 for ACA or short-term care (if they can't get ACA), that person is a shoe-in to become a Medicare client for you.
Especially if you really help them with ACA (maybe they didn't understand it, thought they couldn't get it, especially during a SEP, etc.).
It may even be worth it even if you don't really make anything beforehand.