The other day I received an internet lead from insureme, for the first time in months. I quit buying internet leads at the end of September, once I knew about the commission cuts.
I thought my account was turned off, and asked the lead about the quote request. She told me that she had responded to an email. This was a $12 life lead, you can send out an email blast and pay far less than $12/lead or you can generate the same quality from your own website.
Not long ago I felt that trying to generate your own "net" leads and competing with the ginormous lead houses was a joke. Now, it seems to be the way to do it.
I thought my account was turned off, and asked the lead about the quote request. She told me that she had responded to an email. This was a $12 life lead, you can send out an email blast and pay far less than $12/lead or you can generate the same quality from your own website.
Not long ago I felt that trying to generate your own "net" leads and competing with the ginormous lead houses was a joke. Now, it seems to be the way to do it.