But the baby boomer market should be flush with so much cash from buying term & investing the difference & cashing in old WL/UL that Primerica should be buying a fee only financial planning firm to manage all that money. Not a FE company cause small permanent burial policies shouldn't be needed, right?
Wonder how many seniors buying FE at one time had WL they cashed in. Probably cashed in Dividend rich WL policies in the 90s & now buying small face non-dividend paying burial policies for more premium than they were paying for the higher face dividend policies they cashed in.
This is NOT a FE co! It is a Medicare in's co. Offering Medicare Advantage Plans. & maybe Medicare Supplement plans. As a referral service as auto & HO ins & other things already are.
& Primerica already has Primerica Advisors & has had for some years. So Primerica reps can get licensed to offer that.