BCBS FL Reform Call

Sign me up for the high 6 figures please. Ann, what is the takeaway with this Blue discussion? Can a indy broker sell blue?
 
Sign me up for the high 6 figures please. Ann, what is the takeaway with this Blue discussion? Can a indy broker sell blue?

Indy can't sell Blue. If you really think about the exclusive nature of the contract it is great for us CGA and also our MAA. With our current market share and the public trusting the Blues, we stand to gain enormous amounts of business. We are already beefing up our sales team to cover the increase in business. Remember, everyone can now have Blue and don't have to worry about declines or rate ups.
 
But, what are BCBS agents going to do when they can't sell the low cost plan 700 series anymore? Just high cost metal plans with no holes allowed. Most who bought the 700 series, won't be able to afford a metal plan, even with the subsidies.

What is BCBS FL planning to do with NON grandfathered policies? Are they all going to upgrade on 1/1/14, or renew in their renewal month next year?
 
My understanding is that they will be able to keep until policy renewal in July 2014. Nothing official yet.

And then it blows up in July? Won't they have to move in Jan if they are eligible for subsidies? Or get stuck with huge rate increases until 1/1/15 since they don't have an open enrollment or special enrollment period available?
 
And then it blows up in July? Won't they have to move in Jan if they are eligible for subsidies? Or get stuck with huge rate increases until 1/1/15 since they don't have an open enrollment or special enrollment period available?

What we hope happens is that we enroll new people during AEP and then the current clients get enrolled July 2014. That would be a SEP because they have to move. They would keep the current pricing until July 2014, which may be about the same as what it would be with a subsidy. Also, about 50% of Blue clients will not qualify for a subsidy. Would probably make sense to stay where they are as long as possible.
 
What we hope happens is that we enroll new people during AEP and then the current clients get enrolled July 2014. That would be a SEP because they have to move. They would keep the current pricing until July 2014, which may be about the same as what it would be with a subsidy. Also, about 50% of Blue clients will not qualify for a subsidy. Would probably make sense to stay where they are as long as possible.

A plan upgrading to metal benefits does NOT create an SEP. Only if the plan is completely terminated, and not converted would it create an SEP. The July renewal will create a problem for those clients.

Those Blue clients not eligible for a subsidy would be smart to move to Assurant now who would have no rate change until 12/14', or Goldenrule/UHC who will not upgrade to metal benefits until 12/14', but have a small rate up at year end. By being captive, it doesn't allow you to provide a range of options to clients.
 
A note to others who may be reading this thread: They are talking about Blue Cross of Florida. The Blue Cross Blue Shield companies of most states are NOT captive, but Florida's is.
 
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