Cold Calling for Both Term and UL Insurance

[arnguy]

Atlantainsguy. did you ever hear of paragraphs? Makes for much easier reading!

 

[atlantainsguy]

arnguy -- your are absolutely correct.

I'm new to this kind of "Forum" stuff, and have only made a couple of posts. Going forward, I'll make my posts easier to read with proper punctuation (and hopefully correct spelling as well.

You and others have my apology!

atlantainsguy

 

[NMFNMDRT]

If you're going to cold call at least go for small business owners who don't have group benefits through work. I'm so tired of hearing "I have insurance through work." and then you can't convince them to set up a meeting.

"Hello Mr. Prospect. "name" here from "company" in "city" (they like local) I work with many business owners in this area in regards to their insurance programs. Would you have any objection in sitting down with me for 30 min?"

Prospect: "No." or "Yes."

"Everybody has to eat let's do lunch at 12 on Wed. or Thurs. next week."

That works very well if you can pull it off smooth.

 

[mkortz]

If it works for you, adamantium, keep doing it. djs, unknowngenius and others talk about differentiating yourself, which is sound wisdom. From what I'm reading, you are in the "insurance refinancing business". Some people refinance their mortgage to get a better deal. It's the same with your life insurance. If you can refinance it to pay less for the same or better coverage, then it makes sense to do that. You can always ask, "Do you mind paying less?". Your target market sounds like mom, dad and the 2.3 kids -- age 30-50, estimated household income $40K to $80K, presence of children, homeowners. With your UL, you are also in the "tax-free income" business. This is the benefit, not the product. Lots of people are in the "insurance selling business", but not many agents people buy the real benefits of the product. You might also want to see a post I made Saturday about Individual Term vs/ Group Term Life somewhere on here. That should help you too. It's a way to get "found money". If you are going to mail people something, include a packet of brand-name microwave popcorn. That way, when you call them back, you 're the "guy who sent them the popcorn" -- as opposed to the "insurance agent". Good luck!

atlantainsguy

One of the best pieces of advice given on this forum. Nice.

 

[know patience]

@VADwayne:

what is your closing ration on the life prospects you emailed rates to? how long does it take for you on average to go from phone call to closing?

the reason i'm curious about your performance stats because it seems like a more personal way to reach prospects who are open to electronic communication (i.e. modern young families).

 

[VaDwayne]

@VADwayne:

what is your closing ration on the life prospects you emailed rates to? how long does it take for you on average to go from phone call to closing?

the reason i'm curious about your performance stats because it seems like a more personal way to reach prospects who are open to electronic communication (i.e. modern young families).

Here the quick answer. I suck at it. I no longer do it because I concentrate on med supps. but I did o.k when I did it. The whole idea is to use it to start a conversation. The goal is not necessarily to send the quote, but rather gather information, and to start communication between each other.

I am certain in order for this to work, you need a great follow-up system, and I prefer spending my tie cold calling med supp clients.