Creating a Small Call Center

Hire a bunch of people, put them in a room with a lot of phones and a LONG list of phone numbers?
 
The most important thing to consider when launching an outbound calling campaign is the script. You're asking them in an unexpected phone call to exchange their time for your information, and if what you're saying is all about you it will not yield the results that make the calling campaign worthwhile. Be as strategic as possible right from "hello", and focus solely on the need you're looking to solve for them before you even think of pitching them. And also remember - how it's said is often more impactful than what you're saying.
 
You can avoid putting them in a room together if you have a good predictive system. In some ways that can help so that if one or two of them get negatived out, it doesn't spoil the whole bunch.

What type of a center are you looking to create? For personal/agency leads or to sell the leads?
 
What are you going after? Commercial lines or personal? Remember -30 seconds- that's all the caller has to get the prospect interested.

Also if for personal lines - look up the Do Not Call list rules -

If your going after commercial lines - I can give you some pointers -

Good Luck!

Charlie Tan
Beacon Marketing Inc
[email protected]
866-580-4264 ext 208
 
Your best bet is when you start that to hire guys who actually worked in call centers before and get there experience and know how. Good Luck
 
Your best bet is when you start that to hire guys who actually worked in call centers before and get there experience and know how.

I don't get you.

Hiring folks that no longer work for call centers is a horrible idea and here is why:

Ignoring the knee-jerk "if they were so good, why don't they still have a job", the fact of the matter is that folks working the phones generally do not understand how to run a shop. Even if they're good at their job, running a call center requires an entirely different skill set then making outbound calls and most likely the guy working the phones doesn't understand the other side of the business.

Now if you could hire someone who was the team leader or management at a call center that went under because the owner(s) were doing something shifty, that might be really helpful.
 
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