- 17,072
360? Never heard of them.
Digital Senior Benefits FE telesales - thoughts?
- Thread starter Will S
- Start date
360? Never heard of them.
- 17,072
Same reason I say that The Hornets Nest is the only place in town for Prime Rib.
Because your search is over if you want my opinion on where to go.
The forum is a collection of people's opinions. Every post is the opinion of someone. Doesn't make it true. Doesn't make it all inclusive. But unless the poster is lying it represents their opinion.
- 933
Welp, James... we stayed out of each other's agency discussion threads online until this thread. I guess that's over with.
The acquisition cost of a telesales FE client is similar for your live transfers (human powered) and our internet leads (tech automation powered). I'll explain how...
Digital Senior Benefits platform has a built in dialer that connects agents with leads as fast as waiting for an inbound live transfer. As the dialer calls, it emails and texts on your behalf to leads who don't pick up - all responses go to the agent. You simply wait to be connected, work your follow ups and answer emails and texts on our platform. The emails and texts get a lot of action from consumers who wouldn't normally pick up the phone - I know we get some lift there.
For our leads, 1 out of 10 leads will become an "app request" where a consumer sees the rate and clicks to apply for that policy - a much more qualified lead. Many of those become "app submits" where they answer all the carrier specific health questions, name beneficiaries etc and click "submit" - the highest converting lead we've ever seen in telesales. Our agents get all this info posted to their CRM and know if it's a quote request, app request or app submit.
Also, in our tech, leads will pre-qualify themselves giving us medications, health conditions etc through our email automations. Everyone is talking about "calendar" leads that no-show most of the time and here we are automatically pre-qualifying leads for our agents.
All of this automation gives our agents a similar acquisition cost to a $25 live transfer lead, but the ability to make many more sales in a day if you're taking enough leads. Right now we have 3 agents that bumped from 25 leads/day to 50 leads/day and testing their efficiency limits on our platform.
I say the same about ours. I'm sure both are great and develop successful FE telesales agents.
I'll add, we have former NorthStar agents on our platform who love our training when they get introduced to it. I think you're underestimating us here.
I disagree on you guys being more versatile in a big way. I'll explain:
1. You're partially owned by NorthStar. You leverage their training, technology and leads and I'm sure there's some sort of oversight on what you can/cannot do in regards to leveraging all of this.
Example: For access to training, you require a 1 year non-compete in FE telesales to be signed.
2. You leverage 3rd party software, so I'm sure you lose versatility on what you can/cannot do. I know we did and that's why we invested in building our own software. We are constantly making optimizations to drive better acquisition costs and make selling easier for agents. We can make our software do whatever we want it to and aren't limited by a 3rd party software.
Example: We can easily integrate with any lead gen website or call center to leverage our final expense sales automation software. Many agents generating their own leads on FB post into our platform easily on their own. That's versatility.
Also you have to charge your agents hundreds of dollars every month to use your 3rd party software (or subsidize it some way). Our platform is free for agents to make sure all costs associated with us are for leads/marketing only.
3. You use 3rd parties to generate your leads: NorthStar + other lead vendors. We generate all our leads internally and track them all the way down to the campaign level through our software. We look at contact/sales percentages daily of those leads and kill/scale campaigns daily.
We don't depend on anyone but ourselves and can make decisions based on outcomes - now that's versatility.
There really is no comparison if you want to bring up versatility.
_
With all that said, you can be really successful with DigitalSeniorBenefits.com or with PPG. James runs a great agency and cares as much as we do. We definitely do things differently though.
The acquisition cost of a telesales FE client is similar for your live transfers (human powered) and our internet leads (tech automation powered). I'll explain how...
Digital Senior Benefits platform has a built in dialer that connects agents with leads as fast as waiting for an inbound live transfer. As the dialer calls, it emails and texts on your behalf to leads who don't pick up - all responses go to the agent. You simply wait to be connected, work your follow ups and answer emails and texts on our platform. The emails and texts get a lot of action from consumers who wouldn't normally pick up the phone - I know we get some lift there.
For our leads, 1 out of 10 leads will become an "app request" where a consumer sees the rate and clicks to apply for that policy - a much more qualified lead. Many of those become "app submits" where they answer all the carrier specific health questions, name beneficiaries etc and click "submit" - the highest converting lead we've ever seen in telesales. Our agents get all this info posted to their CRM and know if it's a quote request, app request or app submit.
Also, in our tech, leads will pre-qualify themselves giving us medications, health conditions etc through our email automations. Everyone is talking about "calendar" leads that no-show most of the time and here we are automatically pre-qualifying leads for our agents.
All of this automation gives our agents a similar acquisition cost to a $25 live transfer lead, but the ability to make many more sales in a day if you're taking enough leads. Right now we have 3 agents that bumped from 25 leads/day to 50 leads/day and testing their efficiency limits on our platform.
I say the same about ours. I'm sure both are great and develop successful FE telesales agents.
I'll add, we have former NorthStar agents on our platform who love our training when they get introduced to it. I think you're underestimating us here.
I disagree on you guys being more versatile in a big way. I'll explain:
1. You're partially owned by NorthStar. You leverage their training, technology and leads and I'm sure there's some sort of oversight on what you can/cannot do in regards to leveraging all of this.
Example: For access to training, you require a 1 year non-compete in FE telesales to be signed.
2. You leverage 3rd party software, so I'm sure you lose versatility on what you can/cannot do. I know we did and that's why we invested in building our own software. We are constantly making optimizations to drive better acquisition costs and make selling easier for agents. We can make our software do whatever we want it to and aren't limited by a 3rd party software.
Example: We can easily integrate with any lead gen website or call center to leverage our final expense sales automation software. Many agents generating their own leads on FB post into our platform easily on their own. That's versatility.
Also you have to charge your agents hundreds of dollars every month to use your 3rd party software (or subsidize it some way). Our platform is free for agents to make sure all costs associated with us are for leads/marketing only.
3. You use 3rd parties to generate your leads: NorthStar + other lead vendors. We generate all our leads internally and track them all the way down to the campaign level through our software. We look at contact/sales percentages daily of those leads and kill/scale campaigns daily.
We don't depend on anyone but ourselves and can make decisions based on outcomes - now that's versatility.
There really is no comparison if you want to bring up versatility.
_
With all that said, you can be really successful with DigitalSeniorBenefits.com or with PPG. James runs a great agency and cares as much as we do. We definitely do things differently though.
StagekissPDX
Expert
- 30
Jeff, I REAAAAAAAALLY want to work with You & DBGA. I'm just terrified about what I would be expected to spend on leads a week, especially as I would be expected to be full time, which means I couldn't keep my part time job, which means, if I have a nightmare week as an insurance agent, I wouldn't be able to pay my bills or make my lead bill.
Jeff, I work extremely hard, and I want to have success as an FE telesales agent with DBGA, but I'm freaked out I would have a yoke of anxiety around my neck, if I fell into a financial suckhole.
Can't I be successful and spend $250-300/week on your leads? Why must it be $800/week?
I just want to work with your group so badly. I'm just having major anxiety about not being about to afford $800/week for your leads.
Please reply, if you would. I looked into PPG & Northstar, and I decided it's your company I want to work with. I haven't wanted anything this much in a long time.....
And yikes, my apologies, as this post looks like I'm at best, asking for charity, and at worst, that I'm whining. Not my intended tone or intent at all.
- 1,912
There are a number of good telesales options... the good ones offer:
1. Inbound leads: you need to speak to people as soon as an interest is shown. Direct mail or making outbound calls on internet leads will lower your closing ratio and decrease ROI. I personally prefer TV leads but digitally created inbounds work too.
2. True Social Security Billing: Successful telesales agents know that they need. Company that has true social security billing. They also know to not waste their time with direct bill or direct express clients.
3. Customer service department: you must not waste time servicing your clients. This task should be handled by an hourly paid employee. This person should also call your book of biz for upsell opportunities and transfer interested buyers to you.
4. 100% of a successful agents time is spent selling period. EVERYTHING else should be deligated out. All prospecting, servicing, policy issue resolution, lead generation should be assigned to a team mate or outside company.
This is a sure recipe for success. If you don't have the cash for that, you're not ready.
1. Inbound leads: you need to speak to people as soon as an interest is shown. Direct mail or making outbound calls on internet leads will lower your closing ratio and decrease ROI. I personally prefer TV leads but digitally created inbounds work too.
2. True Social Security Billing: Successful telesales agents know that they need. Company that has true social security billing. They also know to not waste their time with direct bill or direct express clients.
3. Customer service department: you must not waste time servicing your clients. This task should be handled by an hourly paid employee. This person should also call your book of biz for upsell opportunities and transfer interested buyers to you.
4. 100% of a successful agents time is spent selling period. EVERYTHING else should be deligated out. All prospecting, servicing, policy issue resolution, lead generation should be assigned to a team mate or outside company.
This is a sure recipe for success. If you don't have the cash for that, you're not ready.
- Thread starter
- #27
Will S
Expert
- 46
Where are you seeing $800/ week with them? I'm looking into their program and am coming up with $1,650 for the month assuming you buy the 150 leads a month. Obviously this would be much more if all 150 of them are the live transfer ones. They also appear to waive that requirement if you have at least 3 sales or more a month.
I am excited about possibly working with them but I, too, have concerns about the requirement to purchase so many of their own leads.
NSRH that's incorrect on direct express . I bet 30% of my business is direct express and the persistency with true ss billing is tremendous. I get really excited if the client has a 2021 exp date as I know he's never lost his card . No direct express on non ss billing is terrible
- 1,912
It's not that you can't make money with DE. I just believe you'll make more money not pitching those people and selling those only with bank accounts. If your trying to squeeze every sale out of every lead it will cost you. It's best to have too many leads to chase every single sale.
IMHO
On prepaid cards or direct monthly I walk . But I'm in an area heavy with DE cards . Set up with legitimate ss billing I bet I have 90% persistency . I love that it comes out of their card before they see it . But again this only applies to true ss billing and would be a disaster for 95% of co's. Something else I'm running into is checking accounts like Bankcard that have routing #'s but don't accept drafting . There not true checking accounts . Also another issue popping up is many people only use debit cards now . So getting the account # on the spot can be tough. If you leave the house without it getting it later is a challenge
