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I have sold pre-need exclusively for about 12-years but have recently expanded into final-expense, term life, annuities, and med suppliments (if I can get a handle on the med sups.)
It all ties together very well because it is the same customer base.
Kentucky just tried to require a funeral director's license to sell pre-need but it got shot down. You just have to make clear that you are an insurance agent and the agreement is not in effect until signed by a funeral director (something I always did anyway.) It's real easy to become a funeral director in Kentucky anyway but I didn't really want to do it.
Those laws are bad because Funeral Directors as a rule know very little about life insurance OR funeral preplanning. And taking the time to become a director will not teach you what you need to know. There should be a separate license for funeral preplanning that directors as well as everyone else should have to achieve to do preplanning.
Newby, the law in PA shows you how powerful the Funeral Directors lobby is. Prior to the change in the law I sold pre-planning for the Stewart Corporation, the second largest death care business (cemeteries and funeral homes). SCI out of Texas is the largest. Agents had to learn all about the FTC regulations and the different hardware and services that funeral homes offer. I know some people in a Layton, Utah agency that sells Forethought pre-need. Interestingly, in Utah an insurance agent does not need a funeral directors license but must take a separate insurance exam in order to sell pre-need.