Florida Med Supp Carriers

[Tampa Teddy]

The ultimate point I was trying to make, whether you are paying $35 per thousand, or $135 per thousand is what are you going to do with a list that large?

I don't know... calling it comes to mind for some odd reason. Do you consider a list of 1,000 large? It's not like we are talking about a list of single males, 21-35 that are constantly on the move.

The folks in this age group, are for the most part leaving their current residence one way & one way only... and there won't be a forwarding address. Not one that will do you any good at least!

 

[timsip]

I don't know... calling it comes to mind for some odd reason. Do you consider a list of 1,000 large? It's not like we are talking about a list of single males, 21-35 that are constantly on the move.

The folks in this age group, are for the most part leaving their current residence one way & one way only... and there won't be a forwarding address. Not one that will do you any good at least!

First, to assume that this age group is seditary and sitting around waiting for you to come calling, you should stay out of this segment. They aren't sitting around waiting to die. They are much smarter than many people give them credit, and from your response, I don't think you should get into this market.

Second, if you are able to hit the phones, and make contact with each of the 3000 numbers on your list in a few month's time on your own; go for it, you should make a lot of money very quickly. I can't do it; but maybe you and I do things differently.

 

[moonlightandmargaritas]

Second, if you are able to hit the phones, and make contact with each of the 3000 numbers on your list in a few month's time on your own; go for it, you should make a lot of money very quickly. I can't do it; but maybe you and I do things differently.

Did a recent test (2,000 dials over a week) here in the Tampa Bay area. Folks 67-78, done at different times between 8AM and 8PM.

Only 9% of the calls resulted in talking to a human being.

 

[Tampa Teddy]

First, to assume that this age group is seditary and sitting around waiting for you to come calling, you should stay out of this segment. They aren't sitting around waiting to die. They are much smarter than many people give them credit, and from your response, I don't think you should get into this market.

Second, if you are able to hit the phones, and make contact with each of the 3000 numbers on your list in a few month's time on your own; go for it, you should make a lot of money very quickly. I can't do it; but maybe you and I do things differently.

Do we have a problem here or are you just suffering from a personality disorder? Have I done something to you, like sleep with your wife? Do you always intentionally twist and spin the comments of others or is it something you do subconsciously?

I'm not implying that anyone sits around waiting to die. My point is that some demographics are on the move and have a high turnover of phone & address information. Retiree's for the most part do not. The home they currently live in and phone number they currently have, in most cases is never going to change, unless they die.

The phone & address on the list today, will be the same one they have 3 months from now. A fresh list each week with seniors, is not nearly as important as it is with small business owners or 25 year old, single, male renters for example.

Also, if you can't dial through 3,000 numbers in a few months time, you're not working. Anyone that is honestly working the phone, will burn up 40-50 numbers per hour on a manual dial. Auto-dialers will burn through double that. That's an average across all direct market industries, it's not my numbers.

The spin that you attempt to put on my comments, along with the fact that you think it neccessary to speak with everyone on the list, makes me think that maybe you are the one that should not be in this business.

 

[timsip]

Did a recent test (2,000 dials over a week) here in the Tampa Bay area. Folks 67-78, done at different times between 8AM and 8PM.

Only 9% of the calls resulted in talking to a human being.

Like I said, I may do things differently. I don't exhaust a list until I feel I have talked to everyone on the list that I can possibly talk to. Your 2000 dials is really hitting it hard. Averaging 500 dials a day is buring the phones up, at least in my opinion. Personally, I would keep calling that same list until I get something from each number whether it is a contact that doesn't result in an appointment, or someone telling me that I have a wrong number, or I get an appointment or after calling at all possible times of a day, and over a period of a number of weeks I don't get an answer. You talked to 9%, what's the story with the other 91%? If you are dialing 500 per day, is your strategy to market for one week, then sell the next? I can't figure out when you are out selling with a calling schedule like this.
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Do we have a problem here or are you just suffering from a personality disorder? Have I done something to you, like sleep with your wife? Do you always intentionally twist and spin the comments of others or is it something you do subconsciously?

I'm not implying that anyone sits around waiting to die. My point is that some demographics are on the move and have a high turnover of phone & address information. Retiree's for the most part do not. The home they currently live in and phone number they currently have, in most cases is never going to change, unless they die.

The phone & address on the list today, will be the same one they have 3 months from now. A fresh list each week with seniors, is not nearly as important as it is with small business owners or 25 year old, single, male renters for example.

Also, if you can't dial through 3,000 numbers in a few months time, you're not working. Anyone that is honestly working the phone, will burn up 40-50 numbers per hour on a manual dial. Auto-dialers will burn through double that. That's an average across all direct market industries, it's not my numbers.

The spin that you attempt to put on my comments, along with the fact that you think it neccessary to speak with everyone on the list, makes me think that maybe you are the one that should not be in this business.

Yeah, that's it, I shouldn't be in this business if I don't just rush through a list that I spend my money on. If you aren't exhausting the list, that is your choice. Yes, I want to get every dollar out of my marketing expense I possibly can, that is smart business. 3000 names should last several months. I have never said you need a fresh list every week, I am saying that 1000 names should last plenty of time, especially if you know anything about getting referrals. In fact, if you are working on your own and are really working the free marketing you get from your clients, one list of a thousand names a year should do you just fine. But that is if you are providing the proper customer service and you are prospecting properly. Take some advice and give Frank a call. With 1000 names and proper networking and his system, you should be set for a very long time; as long as you use all aspects correctly.

 

[moonlightandmargaritas]

No, it was only a one-pass test to assess viability. No doubt further tries would yield more contact, I was testing it against direct mail.

 

[timsip]

No, it was only a one-pass test to assess viability. No doubt further tries would yield more contact, I was testing it against direct mail.

I think using both is probably a good marketing plan, but I personally don't like to use direct mail. For the money, the delay, and the rate of response, I think cold calling is more affective (did I use the proper form of the word).

 

[senior-advisor-indiana]

1,000 names a year should be plenty??? You are kidding right? Are you just looking to make $7K a year?

 

[Soonerman]

I would have used the word effective, but that's just me.

 

[Tampa Teddy]

Like I said, I may do things differently. I don't exhaust a list until I feel I have talked to everyone on the list that I can possibly talk to. Your 2000 dials is really hitting it hard. Averaging 500 dials a day is buring the phones up, at least in my opinion. Personally, I would keep calling that same list until I get something from each number whether it is a contact that doesn't result in an appointment, or someone telling me that I have a wrong number, or I get an appointment or after calling at all possible times of a day, and over a period of a number of weeks I don't get an answer. You talked to 9%, what's the story with the other 91%? If you are dialing 500 per day, is your strategy to market for one week, then sell the next? I can't figure out when you are out selling with a calling schedule like this.
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Yeah, that's it, I shouldn't be in this business if I don't just rush through a list that I spend my money on. If you aren't exhausting the list, that is your choice. Yes, I want to get every dollar out of my marketing expense I possibly can, that is smart business. 3000 names should last several months. I have never said you need a fresh list every week, I am saying that 1000 names should last plenty of time, especially if you know anything about getting referrals. In fact, if you are working on your own and are really working the free marketing you get from your clients, one list of a thousand names a year should do you just fine. But that is if you are providing the proper customer service and you are prospecting properly. Take some advice and give Frank a call. With 1000 names and proper networking and his system, you should be set for a very long time; as long as you use all aspects correctly.

Oh... I see how it works now! It's perfectly okay for you to suggest that I stay out of the business for disagreeing with you, but how dare I suggest that you stay out of the business.

Please accept my apologies, all great & knowing master of the marketing campaign. I'll make sure to check my next lead purchase or marketing campaign thru you, so I don't make any mistakes!

BTW... If you don't believe in direct mail, why would you contact a direct mail company to purchase leads, rather than contacting a lead company? Do you also call your dentist to schedule a hair cut?