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That is not only true in the insurance field but also true of most businesses...
As field agent know this already. A person that's never worked in the field only knows what the companies tell them.
An example right now, RNA rolled out this new UL early this year, late last year. They have spent a ton of money marketing it and pushing it. The problem is that no one was asking for that product and no one is selling it, {I mean the royal "no one", I'm sure they have sold a few of them}.
On the other hand the product that agents and the clients want, the fully underwritten whole life, they are cutting commission and trying to kill the product.
Now, the uninformed would say that people are clamoring for the UL because the company is investing in it and pushing it and the company knows all. The field agents know it's a farce.