Life in a Day of a Top Producer

i figure you had a few shots of jack when youre ripin the newbies up. :biggrin:

i've got a lot of stuff settled in my mind. you've been a lot of help. i appreciate it. have to buy you a steak next time im in az.
 
i figure you had a few shots of jack when youre ripin the newbies up. :biggrin:

i've got a lot of stuff settled in my mind. you've been a lot of help. i appreciate it. have to buy you a steak next time im in az.


I wont say NO to that!
 
Judging by your definition of top producer, im am one that writes $100k-120k consistently but my agents do the producing and I do the marketing and business direction. I've always thought that there are two kinds of agents, the ones that are producers and the ones that are the business owners. As the owner of my agency and the head guy I think that my time is better spent running my business rather than working in my business. I would never waste my valuable time cold calling when I can hire someone for $10 per hour to do that, nor would I sit down calling internet leads all day when I can hire good sales folks to do that.

Here's my day:

Get in at 9 am and have a 10 minute meeting with my staff to announce daily quota to everyone and to give a quick pep talk to get them excited.

Spend the next hour replying to emails, and voicemails.

Mid morning I work with my CSR's to make sure that we are following up on claims, and I make some thank you calls, renewal calls, and review calls. (great opportunity to sell Life)

Eat lunch at my desk early afternoon and spend time analyzing things such as ROI on marketing campaigns, searching to find new ones, prospecting for new hires.

Mid afternoon i send updated sales logs to sales staff and brainstorm on staff promotions and incentives for our weekly sales competition.

4 oclock, my cold callers start their shift and I begin to do paperwork and follow up on calls during the day and reply to emails etc.

7 oclock my office closes and I dont think anything related to insurance until 9am the next day.

Side note: non of my producers cold call for personal lines, this is a waste of time and gets their morale down by hearing too many no's, instead my cold callers do the cold calling and when they find someone interested they transfer to an agent. I value my staff and pay them well (low base, very high incentive pay)
 
4 oclock, my cold callers start their shift and I begin to do paperwork and follow up on calls during the day and reply to emails etc.

7 oclock my office closes and I dont think anything related to insurance until 9am the next day.

Side note: non of my producers cold call for personal lines, this is a waste of time and gets their morale down by hearing too many no's, instead my cold callers do the cold calling and when they find someone interested they transfer to an agent. I value my staff and pay them well (low base, very high incentive pay)

So if we understand correctly, a large part of the production originates from cold calling three hours a day? To residential? That's very impressive.
 
So if we understand correctly, a large part of the production originates from cold calling three hours a day? To residential? That's very impressive.


No no no, cold calling is just one of the campaigns. I have 3 cold callers that work 3 hours a day mainly because evening hours are the best to cold call for personal lines.

The producers are still doing their normal tasks, following up on leads etc. the way we do it is I have a designated line for cold calls and it rings on all the sales guys phones and reads "cold call" on the caller ID so when the transfer is made the first sales guy that is available pics it up and the cold caller makes a warm transfer
 
No no no, cold calling is just one of the campaigns. I have 3 cold callers that work 3 hours a day mainly because evening hours are the best to cold call for personal lines.

The producers are still doing their normal tasks, following up on leads etc. the way we do it is I have a designated line for cold calls and it rings on all the sales guys phones and reads "cold call" on the caller ID so when the transfer is made the first sales guy that is available pics it up and the cold caller makes a warm transfer

Thanks for sharing. If you had to estimate, how much premium were you writing on your own before you hired your first employee?

I ask because it seems that as an agent builds his/her book of business that it gets to a point where servicing the policies takes up quite a bit of time and in order to generate enough new business someone has to be hired to service the policies. I know if varies by region but I saw you are in Virginia and was just curious as to how many policies or how much yearly premium before you got to that point....
 
Good thread, I would like to know this answer as well from other principals. I constantly wonder this question as well. I work with my wife, she was a producer with my captive, she produces now, as do I. two people running a startup p&c agency. I have to assume in my situation I would hire a csr before a producer. I have two abled bodied producers already in myself and wife..I would think I would be at two csr's before I considered a producer...gives me time to become more seasoned/experienced be able to truly know whats a feasible amount of monthly premium in my market. Heck I don't have a CSR but I'm already wanting a telemarketer just to get me and or the other producer (wife) more activity to quote.

been considering leads, as of now its all been word of mouth and grass root marketing (calling on personal network, and asking for referrals) but I think I would rather hire a telemarketer before I give in to leads again.
 
Good thread, I would like to know this answer as well from other principals. I constantly wonder this question as well. I work with my wife, she was a producer with my captive, she produces now, as do I. two people running a startup p&c agency. I have to assume in my situation I would hire a csr before a producer. I have two abled bodied producers already in myself and wife..I would think I would be at two csr's before I considered a producer...gives me time to become more seasoned/experienced be able to truly know whats a feasible amount of monthly premium in my market. Heck I don't have a CSR but I'm already wanting a telemarketer just to get me and or the other producer (wife) more activity to quote.

been considering leads, as of now its all been word of mouth and grass root marketing (calling on personal network, and asking for referrals) but I think I would rather hire a telemarketer before I give in to leads again.


A telemarketer is more important than a CSR when you are in the start up phase.
 
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