I've read a few posts about preset appointments, but they are so old. Whats the latest on buying preset appointments for senior health sales? Is anyone doing it? Does anyone know of a reputable company? Direct mail in my area has a super low response rate. Online leads seem to be highway robbery and fake. Thanks!
Preset Appointment for Medicare
- Thread starter keith365
- Start date
Assuming Ohio (your avatar flag) - like myself - I'd never do pre-set appts. Because we can't cold call in Ohio - you're likely either (a) paying 4xs the cost of what it should take to get in the door (as the marketing company is paying to advertise via direct-mail or online, get responses, then turn responses into appointments - that is a whole lot to outsource) or (b) participating in illegal marketing.
My gut says it would be option b - illegal marketing.
(this is why the response rate is lower in general - a lot of agents follow the law and don't cold call in Ohio - even for Med supps - so the post office is busy handling our direct mail as we are limited in avenues of advertising).
Pre-set appts may work in a different state where some company can buy 3,000 names and dial away, but even at that I'd doubt the worth of those pre-set leads.
Agreed........20 characters
