Thomas NW
Super Genius
- 149
Guys, if you buy exclusive annuity leads, how much are you usually paying? Just curious...
Recent Experience with The Annuity Leads...Scott Brooks
- Thread starter Ed Demetreshon
- Start date
$125+ typically. Whether or not they're "exclusive" is always up for debate as well.
jasperjohns
Super Genius
- 198
In reference to why I didn't call: I called a few and didn't have much success so I figured I would let a "professional" appointment setter do the work. Hindsight my results were better than theirs and as you pointed out a bit less expensive.
In regards to door knocking the leads: These are people who have a decent net worth and I didn't suspect that that approach was ideal. I understand that this may work in final expense but doubt it would for annuity prospects....but who knows maybe that would have been better.
Final note: here are my numbers from the endeavor 30 leads 5 appointments 1 sale. 10k spent; 20k earned and 400k in premium written. Again my sale was literally off the very first lead and then I went 0 for 29 and thought I would stop while I had still doubled my money. Hope this helps good luck.
Thomas NW
Super Genius
- 149
Yes, I agree with that "exclusive" part, who's gonna prevent them from reaching out to multiple agents ;-)
And Jasper's leads were over $300 and it was still a challenge.
Tough road of you ask me.
Thomas NW
Super Genius
- 149
$300 wow! I think annuities will be my next lead generation project... need clients fast, before I change my mind! :-)
- Thread starter
- #17
Ed Demetreshon
New Member
The way I look at it is this. I REALLY don't want it to be easy for two reasons. One, then a million people would do it. That would increase my competition; and, secondly it makes it taste just more sweeter when you finally make that sale. You know?
Kenneth Busch
Expert
- 35
It is a tough gig to break into Ed. I have been dabbling in buying leads and have spoken to Scott in the past. Scott sounded like a decent guy and obviously very knowledgeable, though I didn't sign with him.
I've tried buying some of Financialize's "discount" leads with no closed deals. Most at least picked up the phone and talked to me. A couple never picked up. It's probably not a good representation of them since they were usually older leads and deeply discounted from their "hot" leads. Their "hot" leads usually sell in seconds at a $250 price point, so you need a decent sized budget if you are going to give that route a go.
My 2 cents.
Good luck and please update if you give Scott's services a try.
Thanks
I've tried buying some of Financialize's "discount" leads with no closed deals. Most at least picked up the phone and talked to me. A couple never picked up. It's probably not a good representation of them since they were usually older leads and deeply discounted from their "hot" leads. Their "hot" leads usually sell in seconds at a $250 price point, so you need a decent sized budget if you are going to give that route a go.
My 2 cents.
Good luck and please update if you give Scott's services a try.
Thanks
TheAnnuityExpert
Expert
- 28
I personally tried Scott Brooks, Financialize, and Advisor World just to see the consumer experience, and it's total garbage.
Here's what happened:
Having said that, are the leads bad? Yes, mainly because of their processes in place.
I think you might have a fighting chance of gaining a new client if you the advisor get to call from the very start vs. having a telemarketer "pre-screen" the lead. You lose credibility.
Just my two cents.
Here's what happened:
- I registered on one of their scammy landing pages.
- I got a call an hour later from a random number.
- I got another call a few hours later from another random number and another....for 4 days straight.
- On day 4, I picked up the phone. A person started to ask me personal and financial questions to "qualify" me.
- I asked the person a question about an annuity on the ad, and they could not answer because they were a telemarketer in a call center getting paid minimum wage.
- Once you go through the 10 to 12 question qualifying questions, the telemarketer then sends my info to the lead vendor mentioned above, and they "screen" them then sell the consumer info to you.
Having said that, are the leads bad? Yes, mainly because of their processes in place.
I think you might have a fighting chance of gaining a new client if you the advisor get to call from the very start vs. having a telemarketer "pre-screen" the lead. You lose credibility.
Just my two cents.
TheAnnuityExpert
Expert
- 28
They going rate now is between $250 and $300 a lead. The lead vendors are having a hard time generating leads through pay per click advertising. The leads are exclusive to the advisor.
