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Here's the latest cheat sheet your Congressional representatives and Senators (well the Democrats at least) will be using to "steer" the message of reform to more favorably position the party for the fall elections.
Talking points ppt
For those of you in a hurry, slide #8 gives a "real life" third person example of how to communicate with voters (because we now know that communicating the actual points of the law is not effective in persuading people). It is paraphrased below.
Notice what's missing: the fact that this family can't afford the cost of the health insurance even if it does cover their kids' pre-existing condition. Nor does it discuss that the Democrats are increasing taxes on small business owners which makes it much less likely that the lady's husband will get a new job (w/ bennies) any time soon.
Hi. My name is Lindsay, I am a 23 year old working mother. My son has asthma. My husband lost his job and now we have to buy our own health insurance but the insurance companies won't cover my son's pre-existing condition.
I've heard that the new reform law that the Democrats passed will make it illegal for insurance companies to deny pre-existing conditions for children like my son. I'm really glad to hear that and I sure don't want this kind of law to be repealed.
Talking points ppt
For those of you in a hurry, slide #8 gives a "real life" third person example of how to communicate with voters (because we now know that communicating the actual points of the law is not effective in persuading people). It is paraphrased below.
Notice what's missing: the fact that this family can't afford the cost of the health insurance even if it does cover their kids' pre-existing condition. Nor does it discuss that the Democrats are increasing taxes on small business owners which makes it much less likely that the lady's husband will get a new job (w/ bennies) any time soon.
Hi. My name is Lindsay, I am a 23 year old working mother. My son has asthma. My husband lost his job and now we have to buy our own health insurance but the insurance companies won't cover my son's pre-existing condition.
I've heard that the new reform law that the Democrats passed will make it illegal for insurance companies to deny pre-existing conditions for children like my son. I'm really glad to hear that and I sure don't want this kind of law to be repealed.