Vemo Leads

[joshril]

Re: Anyone tried vimo telephone transfers?

Don't mean to jump in here unannounced (I'm a VP at Vimo), but our live call service connects prospects from our site to a broker in real time. We don't have a call center calling on prospects and then transferring them.

You can visit our site and see an 800# and a click to call feature that will both route the call to your phone. If you answer and press 1 to accept the call, it's yours. If you don't, it will roll to another available agent. We don't touch any calls or talk to any of them before you.

We've been testing for one month and brokers are closing 25% of the live calls. At $25, that's a $100 CPA. Out of every four leads, one may be a "tire-kicker," one is uninsurable, one can't afford coverage, but then one buys on the spot. At least you just had to answer the phone instead of chasing down shared internet leads, right?

Just wanted to clarify.

I have used Vimo leads and still have an account with you guys.. If you are so confident in your product, I will make you a deal and post the unbiased results on the forum. I will sign up for the live transfers, but you have to guarantee that I close 1 out of 8 over 40 leads or I get my fundage back. If I close at least that, I am sure tons of guys on this forum will jump all over this thing!! My PM box is waiting.....

 

[Crabcake Johnny]

Re: Anyone tried vimo telephone transfers?

I think closing 1 out of 4 is kaka. I generate my own leads - far better quality then any internet lead and I'm nowhere close to 1 out of 4.

Now - if you have unethical whores slamming people into crap plans without explaining the benefits or agents just slamming people in general you might see 1 out of 4. Don't spent it since it'll be coming right off the books.

 

[vimo]

Re: Anyone tried vimo telephone transfers?

Health Agent - You calling me a liar? Just kidding. There are always cynics.

I can't speak to each agent's business practices, but we survey our end users after each call and 1 in 4 indicates that a purchase decision was made (or an application was submitted).

We have a call center closing 18% and call centers are generally much less effective than a local agent. Our agents are still reporting close rates at around 25%.

I'm not commenting here to overstate the facts. I just wanted to explain that service is not a "live transfer" service like leadpod.

I'd also imagine that with any lead source that engages health insurance shoppers, many agents will close 20-25% of prospects they actually contact and have a conversation with. It's sales and close rates vary from agent to agent, but it is absolutely reasonable.

We have many agents signed up for phone leads and haven't seen a single cancellation. If you have the opportunity to pay for one call to test a service and then cancel at any time, where's the risk?

Joshril - I hate to guarantee close rates without knowing you, what market you're in, what companies you represent, and your sales process, but assuming you're effective, I'll have not problem putting together some type of deal for you. 1 in 8...please....

Call me anytime:

Scott Osler
650-230-0063

 

[Crabcake Johnny]

Re: Anyone tried vimo telephone transfers?

I am very familiar with call centers generally touting plans like Right Start and Copay Saver to make quick "price-based" sales. I may not doubt the 1 to 4 closing ratio but don't presume to know what or how these people are being sold.

I do understand that unlike LeadPod which simply calls old leads you're touting a sytem that transfers a lead in real time. I actually think that's a valuable service and I also think the closing percentage would be much higher than regular shared leads. I'm simply saying that 1 out of 4 is a bit high.

However, for ROI purposes even 1 out of 10 works out great - even at $25 a pop:

$25 X 10 leads = $250
Average AV is $3,000 X 20% = $600
Net = $350
$350 X 5 = $1,750 or $91,000 a year and you don't have to pick up the phone and spend the day hunting down people who don't want to speak with you. Not too shabby at all and I'll look into this for myself. Bottom line is it sounds like a great program. You basically cannot lose - unless you can't close anyone

I would want to make sure the leads were keyword driven and NOT driven by email solicitations. Can you confirm how the leads are generated?

 

[nate124]

Re: Anyone tried vimo telephone transfers?

You basically cannot lose - unless you can't close anyone

Damn...

 

[vimo]

Re: Anyone tried vimo telephone transfers?

Phone leads are currently driven from Vimo.com as a result of our existing marketing efforts. They are basically the consumers that see a lead form and would prefer to speak with an agent immediately instead of submitting personal information.

We are launching TV and Radio campaigns nationally this month, so many calls will be driven from more traditional, off-line channels and then connected to local agents.

 

[Crabcake Johnny]

Re: Anyone tried vimo telephone transfers?

Actually, this sounds fantastic.

 

[nate124]

Re: Anyone tried vimo telephone transfers?

I'll bet if you offer agents of this forum some kind of an introductory offer, a bunch of us would sign up and give this a shot. (myself included)

What can you offer new customers to try this out?? It does sound interesting...

Phone leads are currently driven from Vimo.com as a result of our existing marketing efforts. They are basically the consumers that see a lead form and would prefer to speak with an agent immediately instead of submitting personal information.

We are launching TV and Radio campaigns nationally this month, so many calls will be driven from more traditional, off-line channels and then connected to local agents.

 

[Crabcake Johnny]

Re: Anyone tried vimo telephone transfers?

The more I think about it the more you just can't lose. The only thing I ever heard of regarding live transfers were services that called old leads.

However, stop thinking about the $25 cost and starting thinking about your closing percentage only pertaining to the people you speak with.

So....you get 20 regular leads. How many do you actually speak to? Probably 8 - the other 12 will never answer, never return your email. If you closed 1 you're not closing 1 out of 20, you're closing 1 out of every 8 you spoke to.

So now imagine you get to speak to everyone. Now you don't need 20 - you just need 8. It's half the effort for the same pay.

 

[nate124]

Re: Anyone tried vimo telephone transfers?

Good point, I didn't think of it that way....

I talked with one of their sales people. The only negative side of this is that in Michigan, last month, they only had 19 total leads. There are 4 agents working the leads here in Michigan.

On the positive side, they don't even charge your card at the start... They only charge you after you have accumulated $100 in charges... so, after 4 leads.

I guess if I only was getting say 8-10 of these leads per month, and closing 1, but not being charged right away, that has a huge advantage.

You also have the option to up your bid. Say you want to be the first agent who's number VIMO calls every single time there is a lead in Michigan. You could pay $30.00/lead, and would automatically get the lead first every time.