What Do You Want A Website To Do?

Not sure, but I think the majority from what subscribers tell us. I don't get many complaints that they are tire kickers, and I'm pretty sure subscribers would complain if they are.

Don't get me wrong. What you do for your subscribers is great, but anyone who complains about free leads is a fool.

The process from lead to placed is not as easy as many make it seem.
 
As I understand it, free, if you have the quoting software.

You still have to pay for the software.

You pay for extra zip codes with zero guarantee of what comes through.

Perhaps close to free and certainly reasonable, but I wouldn't go as far as to say free.
 
OK, not truly free but better than Ramsey's ELP fee's.

Point is, there is a lot of distance between clicking a link to get (or request) a quote (for anything) and actually buying. More specifically, buying from the agent with the lead.

I have been doing this long enough, and so have you, to know leads don't magically translate in to money in your pocket. And there are different kinds of leads, and leads of varying quality.

I am not knocking Bob or his software. It seems to be a good system and same for his referrals from term4sale.

But those referrals are not automatic sales.
 
That all said, they do seem to close at a pretty decent rate based on what everyone has told me that uses them.
 
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