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With all due respect to your hard work and success, there is another way to look at this.
I have been doing this for 9 years and have done everything from cold calling a list to direct mail to hiring a telemarketer to buying internet leads. I have spent thousands on prospecting and leads.
You say you do not spend any money on leads. However, I place a high dollar value on my time. If I cold call, I average about 1 sale per 1.5 hours of calling. I need to cold call about 5-7 hours per week to make $2k. If I pay for 25 internet leads at $6 each, I spend $150 and make about the same $2000. Difference is, I spent 1 hour on the phone rather than 5-7 and dealt with people who took the first step with the internet leads.
I saved 5-6 hours of labor, but basically paid $30 per hour to do so. That, to me and many others who prefer alternative methods of marketing, is worth it.
So, when calculating your ROI you must factor in the valuable asset of time.
Also, I have found that when I start to get burned out with this business, the best thing to do is make a change somewhere in my marketing--just to mix things up a little bit and keep it interesting.
Kyle, I never said that the way I do it is the only way. Nor have you and I ever discussed exactly how I do it. I would venture to say that the way I cold call is substantially different than the way you do it.
You must have found a totally different source for internet leads than the ones I have tried in the past. In order for you to make $2000 per week, I assume that is annual commission, you have to be averaging around 6.5 Med Supp sales per week that stay on the books. That means that you are regularly selling a minimum of one-fourth of all leads you purchase.
Making $2,000 per week in commission is not very difficult to do, however, to do it and only spend one hour a week on the phone is almost super human. I have never known you to BS so maybe you will be willing to share how you can contact 25 internet leads in one hour, that is allowing 2.4 minutes per call, and come away with an average of 6.5 sales a week, every week.
I know agents who would kill to be able to make 6 to 7 sales a week regardless of how much time they have spent prospecting let alone be able to do that week in and week out and only spend one hour a week prospecting to be able to do it.