Insurance Website Earning Good Revenue

[djs]

Every insurance website from Allstate to Geico advertises "Discounts" and "Savings". So you will also need to contact these companies and tell them they are "not truthful, dishonest and misleading".

Actually, they have lawyers review their content, and if you read it carefully, it doesn't say what you think.

Lets take an example. I'm looking at the Allstate website, they have a banner that says:

Get more and pay less. People who switched from Geico to Allstate saved $473 a year on average. Start your quote today.

You say:

Save an average of $364 on your most important insurance costs.

Allstate has listed a result of an actual fact. Why? Because people who would pay more simply don't switch. They have studies that they have done to prove their statement.

If you looked at all of the ads, took an average, then said something like: "People who shop their insurance save an average of $364 when they switch", well, this would be along the same lines as the carriers (check with your own attorney to see if this would work).

That said, I'm not thrilled with the way the carriers say this either, but I understand why they do it this way.

As far as discounts go, these are discounts that the carrier had to prove were actuarily sound, such as the auto/home discount. Truth is, homeowners tend to have fewer accidents than renters. They had to prove this to offer the discount, or at least prove that it costs significantly less money to write multiple lines in a single household (which is also true).

Since you are making some decent money, I would suggest paying a lawyer a bit to go through the website and make sure it is compliant.

Heck, even the use of the insurance company logos may violate their terms of use. Some are pretty picky about these things.

Dan

P.S. I'm always thirsty. Don't give Paul (moonlight) a hard time. He tends to do more than just get even.... and he's usually right, though rarely politically correct.
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the price is the price is the price. Doesn't matter how you buy it, it's the same price. No negotiating. You negotiate coverages if you need a different price

I understand where you are going with this, and I agree in principle. But there are also underwriting differences across all lines of coverage where the same benefits will result in different prices and other contingencies from carrier to carrier.

Mike may know how to make money but he does not know much about the industry. If he sticks around here long enough he might just learn something.
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Still, the price from the same carrier, regardless of how or who submits it, will be the same (well, should be anyway).

This comment was based on a comment in his blog of submitting directly to the carrier rather than through an agent, that way the agent doesn't get paid and the person would save money.

Slightly incorrect.

There is no requirement that across carriers that the price be the same... at least not yet, may be coming soon enough.


Dan

 

[Mike S]

P.S. I'm always thirsty. Don't give Paul (moonlight) a hard time. He tends to do more than just get even.... and he's usually right, though rarely politically correct.
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I am confused. This guy is the one doing the bashing. I would like to have a productive post without his continuous criticism and insults. Why does he need to get even with me? This should be a professional forum, not a circus.

 

[theinsuranceman]

Agreed!

 

[AgentOrange]

I dont understand why Mike S is being jumped on like this. All he's doing is simple click throughs making a few hundred bucks a month. I say good for you, Mike. I wish I was tech savy and could build my own site. Haha, I got quoted $2999.99 for a website once, obviously the designers dont understand ROI. Good luck to you Mike, I think its ok.


You said you built it ... can you elaborate ?

 

[Mike S]

Hi AgentOrange,

Thanks for positive feedback. The site is really basic, it took about 4 hours to construct. It should only cost about $300 to have someone do it for you.

Once you have the site built you can apply to the affiliate programs, Google adsense and Surehits.

Go to Find Freelancers, Professionals, and Contract Workers for Hire - Guru.com to find people who build websites. You can post a listing and people will bid on your project. The site is free to use.

 

[ghealthplus]

I agree..This should be a professional forum and not a bashing contest. Constructive criticism is one thing but insults are not professional. I appreciate you Mike sharing with everyone. BTW..I sent you a PM. Thanks

 

[thebeacon]

What?????... I say that you get no one going to that website. unless you use magic...

Here is why..

Your Google Page Rank is: 1
Pages Indexed on Google is: 3
Websites Linking to your website is: 8
Pages Indexed on MSN, Bing.com now is: 4
Alexa Rank: 3575252 (if you know how to read that number it basically tells me that the only people going to your site is you and people from this forum)

Good luck with your site though... I hope you make billions...

If you use magic trick to make money of that site I want to know it, I'll pay you for it.

 

[CHUMPS FROM OXFORD]

He says he makes "several thousands of dollars" per month.

Hmm...

 

[somarco]

I can say I slept with Catherine Zeta Jones last night but that does not make it so.

 

[Mike S]

What?????... I say that you get no one going to that website. unless you use magic...

Here is why..

Your Google Page Rank is: 1
Pages Indexed on Google is: 3
Websites Linking to your website is: 8
Pages Indexed on MSN, Bing.com now is: 4
Alexa Rank: 3575252 (if you know how to read that number it basically tells me that the only people going to your site is you and people from this forum)

Good luck with your site though... I hope you make billions...

If you use magic trick to make money of that site I want to know it, I'll pay you for it.

I mentioned in the beginning of the thread that the attached blog drives the traffic to the site. The blog has over 150 pages indexed in Google, Yahoo and MSN. Over 100 people a day on average visit the site. I do earn several thousand dollars a month from the site. I regret making this post because of the 4 or 5 people who dedicate there lives to discrediting other peoples threads. I am guessing that if these same people used their time more productively they could build their own site and earn a few dollars!!
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I can say I slept with Catherine Zeta Jones last night but that does not make it so.

I think you meant Adam Lambert