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I really think what you meant to say is that you are not as successful as I am and able to keep your clients long enough for their children to reach Medicare age.
Before you point out errors, see above.
I really think what you meant to say is that you are not as successful as I am and able to keep your clients long enough for their children to reach Medicare age.
Before you point out errors, see above.
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T-65 is probably a waste of time to try and market too. BUT if you do get one person to buy that is 65, I have found that they know tons of other ppl turning 65. T-65 people buy by referral.
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I did not find any errors in your post, only in mine.
My clients are all childless anyway.
Rick
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Another reason that I think marketing to the 67+ club as Frank mentioned is that everyone, carriers, FMO's, independent agents, are all gunning for the T65 market. So, the client is bombarded by info when they age into Medicare.
- 1,183
That's true. It's also good to market a little off the beaten path in more rural areas as well, which often are underserved by agents.
In my area T65s are bombarded with solicitations so I also don't market to them. I find they end up buying based on name recognition ie AARP, BXBS, Mutual of Omaha, etc.
When I find them a few years later they have learned all MS plans are the same and saving a little (or a lot) with a company they may not recognize the name of is worth it. Plus, they get me and my personal, local service and not just a telephone number.
When I find them a few years later they have learned all MS plans are the same and saving a little (or a lot) with a company they may not recognize the name of is worth it. Plus, they get me and my personal, local service and not just a telephone number.
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That's the truth! I ran into a 55 year old lady last night that bought a 10-year level term policy from State Farm of all places. She was paying about three times too much in premium PLUS she thought it was a regular whole-life policy. She thought the agent told her she could renew it every 10-years at the same premium. I can actually sell her a 20-pay and include return of premium for the amount she is paying. But she liked State Farm.
Like a good neighbor!
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Yes, it's a shame, but logic doesn't sell.
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I could not disagree more.
The T-65 Market is where the money is.
The trick... Call 4 or 5 months before their birthday. This far ahead, they have not even thought about Medicare. When you get 2 or 3 months before their birthday they are overwhelmed with info.
Make sure to contract with a couple of reputable companies. I dont suggest carrying products with little name recognition, even if you think they are better.
And the T-65's are open to 401k rollovers, looking for life insurance, and have dozens of friends that need your help!
Go get em, and make sure to cross sell!
The T-65 Market is where the money is.
The trick... Call 4 or 5 months before their birthday. This far ahead, they have not even thought about Medicare. When you get 2 or 3 months before their birthday they are overwhelmed with info.
Make sure to contract with a couple of reputable companies. I dont suggest carrying products with little name recognition, even if you think they are better.
And the T-65's are open to 401k rollovers, looking for life insurance, and have dozens of friends that need your help!
Go get em, and make sure to cross sell!
- 11,280
So do you sell products to T-65's or are you just a marketer?
