- Thread starter
- #21
Bob, it is just that you guys don't realize that Dwayne is a quick study!
That would be 100% accurate. Not really quick, more like determined.
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That would be 100% accurate. Not really quick, more like determined.
TXInsurancePro
New Member
- 6
Add Google Webmaster Tools tracking to your website. It's free and easy to do. It will give you great information on what search terms you are ranking for and the ones actually sending traffic to your site. It'll also tell you if you have any issues with missing or duplicate page title tags, etc, that can affect what your site ranks for.
Heart
New Member
- 14
Hi Dwayne, that's a domain name advantage...keyword selection is vital in acquiring "targeted" traffic, as this may convert into sales
It is best to understand which keywords would most likely bring in visitors according to your niche
Google Adwords
Overture
Wordtracker
are the best tools so far, make sure to read about KEI (keyword effectiveness index) so you wont waste your time optimizing keywords that wont convert....
This is applicable to SEO
for SEM/PPC, you will have to study the best practices on bidding and making ads....and all the best! aja
It is best to understand which keywords would most likely bring in visitors according to your niche
Google Adwords
Overture
Wordtracker
are the best tools so far, make sure to read about KEI (keyword effectiveness index) so you wont waste your time optimizing keywords that wont convert....
This is applicable to SEO
for SEM/PPC, you will have to study the best practices on bidding and making ads....and all the best! aja
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Yes you're right. Typing the exact keywords will surely make you number on Google but the keywords is a different thing. It shouldn't be the exact URL you should have used in searching.
- 1,432
Having a keyword rich domain name helps, but other SEO techniques are actually more powerful.
When I create new sites now I will make sure that the name includes some keywords. However, I get organic traffic from lovetherates.com (one of my first sites) and only the word "rates" is the least bit semantically related to insurance.
Even though you will get few searchers who will type in "medicare supplement answers," you have included two words that people are likely to type in when searching for what you sell.
This will make your site more relevant in Google's eyes when people type in "medicare" + "supplement" + some other word(s).
Also when you do show up in the SERPs (search engine results pages) you may (all things being equal) have a higher click through rate when compared to domains that don't include words directly related to Medicare supplements.
People will see your domain name. They will assume that you specialize in medicare supplements. They will therefore be more likely to click.
If you find a keyword that no one is targeting, you can create a domain name out of that phrase and rank well for that phrase. However, if you have a site that google "likes" already, you can simply create a blog post or new page that targets that phrase and rank well for it pretty quickly.
A lot of it is about the level of competition.
Your keyword-rich domain will help you when target other more competitive phrases. It gives you a small advantage but every little bit helps. It is like you start out with 5 points, but you need 100 points to get on the first page of Google.
Here is another SEO tip that might be worth another 5 points: Register your domain name for 2 years or more. (I usually do 10 years.)
This shows Google that you plan to keep the site around. It instantly moves you out of the spam email site category.
Many domains are purchased simply to send spam from. Obviously when they get banned by Gmail, Yahoo mail, AOL mail, etc. they stop using the domains.
Since they get banned pretty quickly none of those sites are ever registered for more than a year. It would be just a waste of money for them to do anything beyond the minimum.
When I create new sites now I will make sure that the name includes some keywords. However, I get organic traffic from lovetherates.com (one of my first sites) and only the word "rates" is the least bit semantically related to insurance.
Even though you will get few searchers who will type in "medicare supplement answers," you have included two words that people are likely to type in when searching for what you sell.
This will make your site more relevant in Google's eyes when people type in "medicare" + "supplement" + some other word(s).
Also when you do show up in the SERPs (search engine results pages) you may (all things being equal) have a higher click through rate when compared to domains that don't include words directly related to Medicare supplements.
People will see your domain name. They will assume that you specialize in medicare supplements. They will therefore be more likely to click.
If you find a keyword that no one is targeting, you can create a domain name out of that phrase and rank well for that phrase. However, if you have a site that google "likes" already, you can simply create a blog post or new page that targets that phrase and rank well for it pretty quickly.
A lot of it is about the level of competition.
Your keyword-rich domain will help you when target other more competitive phrases. It gives you a small advantage but every little bit helps. It is like you start out with 5 points, but you need 100 points to get on the first page of Google.
Here is another SEO tip that might be worth another 5 points: Register your domain name for 2 years or more. (I usually do 10 years.)This shows Google that you plan to keep the site around. It instantly moves you out of the spam email site category.
Many domains are purchased simply to send spam from. Obviously when they get banned by Gmail, Yahoo mail, AOL mail, etc. they stop using the domains.
Since they get banned pretty quickly none of those sites are ever registered for more than a year. It would be just a waste of money for them to do anything beyond the minimum.
- 118
I have no doubt that this is true, but isn't that kind of ridiculous? You could have the most complete and informative website on any topic (you name it) and with poor URL quality your ranking will suffer slightly or mightily... who knows?
It's like driving with the brake on I guess. Would you marry a beautiful girl with an inappropriate name?
- 10,275
I hope it's true. I just bought a keyword rich (three great words) domain for another state. It will take about 6-24 months to build relevant content, links etc...
Hopefully by then, health insurance exchanges are a thing of the past.
Hopefully by then, health insurance exchanges are a thing of the past.
Here is another SEO tip that might be worth another 5 points: Register your domain name for 2 years or more. (I usually do 10 years.)This shows Google that you plan to keep the site around. It instantly moves you out of the spam email site category.
Many domains are purchased simply to send spam from. Obviously when they get banned by Gmail, Yahoo mail, AOL mail, etc. they stop using the domains.
Since they get banned pretty quickly none of those sites are ever registered for more than a year. It would be just a waste of money for them to do anything beyond the minimum.[/quote]
This is a very bad Myth. I have spoken to many individuals about this, Matt Cutts even explains this:
His Exact Statement:
To the best of my knowledge, no search engine has ever confirmed that they use length-of-registration as a factor in scoring. If a company is asserting that as a fact, that would be troubling.
Lets dont get this started, you will have people buying domains for years that is not necessary.
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- 228
Google, perhaps, remembered your "web history" if you were logged in while searching.
