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LOL - see how you old hens make this biz more difficult than it it is.
1) I never said I "charge" agents 20% - I said an Agent's lead cost should not exceed 20% of their revenues. Our Agents provide their own leads OR they can utilize our inhouse qualified leads for $20 and we'll finance them.
2) Here's basic math on commissions.
Monthly Policy Premium Amount x 50% commission x 9 months advance = Gross Commission Revenue.
Example:
$50 policy x 50% = $25 x 9 months = $225.
Lead cost shouldn't exceed $45 in this instance. On an average so far - our Agent's are writing one out of two of our inhouse leads and one out of 12 on NetQuote $3 leads.
By the way elephant man - You forgot the "i" in premium above in your 3rd sentence. Cobb county 'eh . . .
Tom
Thats exactly what i said
I dont have any problem with the ROI?
Do you have a mechanism by which with production the agents comp automatically escalates?
Especially those who dont want the team builder concept