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This sudden ability for agents to cross sell other things amazes me a bit. It suddenly sounds so easy, makes you wonder why people weren't doing it all along.
Some of us 100% health sales only agents are too busy writing apps or working good leads to cross sell.
I have a boat load of senior med supp clients and I've never sold FE or LTC.
Any drop in revenue to some agents can easily be made up selling other products.