- 2,627
You talked to 200 people?
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Well according the the experts cold calling doesn't work, only DM leads, F2F
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Well according the the experts cold calling doesn't work, only DM leads, F2F
Cold Calling to Set Appoinments for Final Expense Script
- Thread starter protego55
- Start date
- 19,666
I don't believe you have heard that from any experts. Care to share where you heard that?
- 133
I would be willing to bet that using the term "life insurance" really hurt you. If I were cold calling (which I never have and dont imagine I will) I would probably say "final expense PROGRAMS" but I would also approach it as if they actually sent in a card using the same appointment setting technique.
Just my $.02
Just my $.02
Never say insurance
Hello is ------ their, my name is john and I'm following up with you about the new state regulated funeral expense benefit program available, have you received the information in the mail on it yet?
(Yes I have). Great! I'm going to be in your area tomorrow and would like to stop by introduce myself and answer any questions you may have. Is 11am or 1 pm better?
(No I have not). I apologize that you have not received your information yet, I will be in your area tomorrow and will personally hand deliver it to you. When is good for you 11am or 2 pm?
coleyb10
Expert
Thanks for the advice. That makes sense, I was just worried about how to respond when they said, "I don't remember sending anything in." I know that they usually they say that anyways, even if they have sent something in. But there is just something about telling an already older person that they probably don't remember sending it in. I realize the approach is lighter, but it seems like an insult.
Nevertheless, I will be trying this approach tomorrow. Hopefully I will have better results.
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I like that approach. So by hand deliver, I just drop on by and give my presentation and all of the information myself? I would hate for them to expect me to actually be dropping off something, and then be upset when I want to come in and take up their time for my presentation. Wouldn't want to be kicked out or yelled at.
- 19,666
I don't cold call and mybe you guys have point on that but I say I'm calling about "final expense life insurance" on every call I make.
I've used the term Life Ins if the lead card said it on it but with cold calling you need to take a easy approach.
- 4,875
Wilson County, NC? I grew up in Wilson but now live in Raleigh. Call me sometime 252-292-3350 and I'll give u some free pointers on how to write FE. I've been selling FE only since 1999....Greg
Thanks for the advice. That makes sense, I was just worried about how to respond when they said, "I don't remember sending anything in." I know that they usually they say that anyways, even if they have sent something in. But there is just something about telling an already older person that they probably don't remember sending it in. I realize the approach is lighter, but it seems like an insult. Nevertheless, I will be trying this approach tomorrow. Hopefully I will have better results. ---------- I like that approach. So by hand deliver, I just drop on by and give my presentation and all of the information myself? I would hate for them to expect me to actually be dropping off something, and then be upset when I want to come in and take up their time for my presentation. Wouldn't want to be kicked out or yelled at.
It's a easy way in. If you go and they answer the door they will let you in. It's easier for people to be rude to you over the phone than in person and if they agreed to let you come out then they were not rude on the phone
Cold calling for FE does work if you have the right script. The reason that the folks on this thread are having so much trouble is that they are doing what one of my early mentors would call "going for the bra too fast", that is, they are asking for permission to come over to the prospects house within the first 30 seconds of the conversation.
Even when you get your calls perfected, another problem is that you can't be on the phone generating leads and running appointments at the same time, so before long, you will need a telemarketer.
Every time that I hired a telemarketer the best week that they ever had was their first week. Not long after that they would start to burn out and I would have to find another telemarketer. You also can't simultaneously hire and train a telemarketer while running appointments.
I think I was planning on making a point somewhere...but oh well
Even when you get your calls perfected, another problem is that you can't be on the phone generating leads and running appointments at the same time, so before long, you will need a telemarketer.
Every time that I hired a telemarketer the best week that they ever had was their first week. Not long after that they would start to burn out and I would have to find another telemarketer. You also can't simultaneously hire and train a telemarketer while running appointments.
I think I was planning on making a point somewhere...but oh well
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