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Is "drip marketing" marketing that is done by drips? Sorry folks, I just couldn't resist that one.
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Shoot me a PM with your email. I'll send you a drip campaign I'm using for life insurance.
It is less effort than personalizing emails at scheduled intervals and certainly saves a lot of time, but is it worth it?
Hasn't been my experience...Obviously, you "scare" away potentially good clients with robotic impersonal marketing, particularly with something so personal and intimately detailed as purchasing health insurance.
My monthly, plain text e-newsletter produces 3-4 health apps, month in, month out. Autopilot.At least, that's been my assumption, just wondered what some of the dip marketing people thought? Has it worked as planned?