Generated Website Leads

You probably can generate more "leads" and quotes with less information.

OTOH, of those who come to my site, run rates and apply without any assistance, probably 70% never complete and submit the application and 80% of those are denied coverage.
 
did you use a paid service to validate that info or did you build that out yourself?

The phone numbers and emails are validated by code I wrote. The code can't tell whether or not the emails or phone numbers exist however.

It just makes sure that we get ten digits (unless the first digit is a one) and no bogus area codes or exchanges. It also makes sure that the email address has an @ in the right place and is otherwise formatted properly.

I do use a paid service to validate the postal addresses. I had to write a few lines of code to integrate their system into my forms, but their system does the heavy lifting.

It validates the addresses in real time so that the visitor has an opportunity to correct bogus information. I attempt to validate 3 times. I'll accept the information entered the fourth time.
 
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