Leads from Lead Connections...?

[Life Hawk]

Illinois returns are that bad that you'd look at the per lead option?

1000 lead order produced 13 leads over ~4 months, per lead cost $36.54, spit lead cost with agent friend - ROI has been $13.52+ to this point. (That is calculating 50/50 split on lead cost)

Happy with the results, but 20 leads at per cost is only $30. Just hopping that I have the same results with per lead as opposed to per 1000.

New to DM leads and want maximize my investment.

 

[KRobby]

1000 lead order produced 13 leads over ~4 months, per lead cost $36.54, spit lead cost with agent friend - ROI has been $13.52+ to this point. (That is calculating 50/50 split on lead cost)

Happy with the results, but 20 leads at per cost is only $30. Just hopping that I have the same results with per lead as opposed to per 1000.

New to DM leads and want maximize my investment.

Actually one drop isn't much to go by. If you haven't already, I'd double check with Chris on returns in your area. Otherwise, looks like per lead is the way to go.

 

[NSRH]

I did the all females option & my closing percentage was through the roof! Out of about 20 leads, I can only remember 2 presentations that didn't result in a sale.

I also only mailed something like ages 60-78 & removed trailer parks & apartments.

Just don't ask about the cost per lead LOL.

Seriously wondering, with all those filters, what was the cost per lead, and was your ROI any better?

 

[Rirwin]

does anyone filter ethnicity when they do a lead drop?

My closing is much higher with blacks and Hispanics than whites.

Just to clarify, the reason for this from what I observed is blacks and Hispanics seem to be more family oriented than whites therefore they seem to be more fond of getting as much insurance as they can.

 

[Life Hawk]

does anyone filter ethnicity when they do a lead drop?

My closing is much higher with blacks and Hispanics than whites.

Just to clarify, the reason for this from what I observed is blacks and Hispanics seem to be more family oriented than whites therefore they seem to be more fond of getting as much insurance as they can.

Hmm....

 

[ncaggie]

It is possible because I had a list once that had a minority filter for the same reason.

 

[DayTimer]

does anyone filter ethnicity when they do a lead drop?

My closing is much higher with blacks and Hispanics than whites.

Just to clarify, the reason for this from what I observed is blacks and Hispanics seem to be more family oriented than whites therefore they seem to be more fond of getting as much insurance as they can.

As many areas are still de facto segregated one could likely accomplish this through zip code selection.

 

[WinoBlues]

does anyone filter ethnicity when they do a lead drop?

My closing is much higher with blacks and Hispanics than whites.

Just to clarify, the reason for this from what I observed is blacks and Hispanics seem to be more family oriented than whites therefore they seem to be more fond of getting as much insurance as they can.

I believe 'Skipper' does.
I seem to remember he filters presidents name. I want to say Chris and filter spanish surnames also.

 

[JimmyCrappedCorn]

does anyone filter ethnicity when they do a lead drop?

My closing is much higher with blacks and Hispanics than whites.

Just to clarify, the reason for this from what I observed is blacks and Hispanics seem to be more family oriented than whites therefore they seem to be more fond of getting as much insurance as they can.

 

[JimmyCrappedCorn]

Ok that defies about everything I have ever learned in 35 years experience!