chaos
Expert
You answered your own question. Lead cards/direct mailers are not good mathematically. Get pre set appts from a reputable company and eliminate the chase. It's such a time killer. Spend your time in front of clients, not on the phone. That is the difference in someone who sells 1 or 2 FE policies a week and someone who sells 6-8. Yeah, you pay a little more but the return is much better. I did 20,232 in annual premium last month all on pre sets. Yeah I paid $960 for the appts but I think that is a pretty good return. This market (FE) is easy if you are getting in front of enough qualified prospects, if not it is just like banging your head against the wall.