Unusual Ads.Critique, Advertising

[The New Guy]

now those ideas are getting unique....I like those

Had a couple thoughts myself, critique?

Save big $$ on auto insurance....we can show you how

Your neighbors are saving $$ ....now let us show YOU how



NewGuy, were you thinking of filling in policy count ? Insuring 3723 one family at a time? I think that is a real eye catcher, gonna have to get a electronic billboard for changing those#'s


Also thinking instead of a plain old # maybe "for a live person call ####"


Think I'll take that advice about consulting with some clients for their input. If I can gather a few ideas here, I will get some "live" feedback from where the rubber meets the road.

I was thinking city, state, or county.

 

[1manshow]

gotcha


something else we're working on... a big screen display on our office sign out front.... 6'X5' pictures that flash up of clients faces.... Name at the top and at the bottom "Saved $327 "
sign contractor already says I can program in the gecko's picture if I like...

Plus i can program in these types of messages whenever i like


Should be an attention grabber

 

[SoCalBroker]

Save big $$ on auto insurance....we can show you how

Your neighbors are saving $$ ....now let us show YOU how

Kinda thought you were seeking to divert away from the savings angle?

1manshow ..."Where clients switch for the savings, and stay for the Service"
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gotcha

something else we're working on... a big screen display on our office sign out front.... 6'X5' pictures that flash up of clients faces.... Name at the top and at the bottom "Saved $327 "
sign contractor already says I can program in the gecko's picture if I like...

Plus i can program in these types of messages whenever i like

Should be an attention grabber

Love this one ...

 

[CHUMPS FROM OXFORD]

Somewhat on-topic...

My daughter is a dancer in a dance company and each year we have to buy an ad for their brochure. It is the December performance.

A few years ago, I took out a half page ad that said (in part);

Four things are certain:

Death
Taxes
The Bengals will lose this weekend
I can save you money on your health insurance

Guess how many policies I sold from that one mandatory ad? 3? Nope. 7? Nope. 20? Nope. Try 0. Oh well.

 

[warnerins]

I had a scrolling sign in my window for awhile and the NM sun warped it within a month. Love the Idea though

 

[padthaiforlunch]

The thing that gets me about Geiko is they seem like an insurance factory, spitting out policies. Very impersonal. Perhaps you could do something along the line of, "You're more than just a policy number to us."

I talk to my P&C guy once a year, and he always remembers me. Make it personal.

 

[SoCalBroker]

Such infatuation with the Gecko ...

 

[1manshow]

1manshow ..."Where clients switch for the savings, and stay for the Service"

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Nice.... these ideas are giving me some good stuff

 

[rbrewer]

How about something do with not just another sales guy, someone who cares and listens to what you really need. Or we don't sell policy's we help people. I just keep reading you have to find their pain and than let them know whats in it for me.

 

[Guest]

1man

"Like GEICO....only honest" - Think defamation lawsuit

"Like State Farm.....only Better" - How are you better specifically?

" Friendliest agents in town, Guaranteed "

- My favorite, it's emotional ,it's personal and no one owns it yet. Reminds me of Cal Worthington and his dog Spot.