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Josh, yes those were for med supps. I think everyone gets the point that a good telemarketed lead should cost more than $20 but YAL was promising more than they could deliver and they are the ones that set the criteria for a good lead and didn't live up to their end of the bargain.
Exactly.
Maybe some people think its a quality lead. But clearly nfl and TPAAgent don't, and they were the ones buying it. The fault completely lies with YAL. MPS, you may feel its a quality lead, but it is clearly not what YAL promised. Who cares if it meets your standards, if its not what YAL said they were going to deliver and the agent thought he was buying.