- 5,058
Anyone Making A Living Coldcalling?
- Thread starter scrabble
- Start date
I hate to cold call....Did it when I first started. I will not do it anymore. I would rather bang my head against the wall and get dizzy.
I have also tried every other "trick" in the book. Here is what works for me:
1. Put in ad in Craigslist looking for an EXPERIENCED TELEMARKETER. Hire two of them - part time, one to work from 9-1 and one to work from 1-5. Pay them what they are worth. $10/hr is a good starting point. DO NOT LET THEM SELL, ONLY ASK IF THEY WOULD BE INTERESTED IN TALKING TO AN AGENT. Once a client is interested, all they say is "great, our agent will call you later today, or tomorrow". No pressure, no rush.
2. Get Mojo, and buy a list of small business in your state.
3. Order "aged" leads from one of your vendors. Negotiate and get a good price...$.25-$1.00 each.
4. Let the telemarketers make all your calls. Have one work Mon-Friday from 9-1 and the other work 1-5. Let them use Mojo to call the aged leads and cold call leads. They should average you about 2 leads an hour. Again, I dont want them selling or making appts, I can handle that.
5. You only deal with these "exclusive" leads they give you. You should close at least one a day.
8 hours of telemarketing costs $80 a day. Average 15 leads a day, that is $5.33 for an EXCLUSIVE lead. Or you can buy/waste your money and pay $20 for them from a vendor, and of course they are not exclusive. Anyone with basic phone skills can sell one out of 15 exclusive leads. Use web sharing software, never leave your house/office.
4 sales a week will gross you around 2500-3500 a week.
Run the numbers, and go for it...all the way. Dont half-ass it, jump in and go all the way!
Once your system is tweaked, you can make a ton of money while helping people out.
The key, find good telemarketers with experience. This is what is working for me. Best of luck to you all!
I have also tried every other "trick" in the book. Here is what works for me:
1. Put in ad in Craigslist looking for an EXPERIENCED TELEMARKETER. Hire two of them - part time, one to work from 9-1 and one to work from 1-5. Pay them what they are worth. $10/hr is a good starting point. DO NOT LET THEM SELL, ONLY ASK IF THEY WOULD BE INTERESTED IN TALKING TO AN AGENT. Once a client is interested, all they say is "great, our agent will call you later today, or tomorrow". No pressure, no rush.
2. Get Mojo, and buy a list of small business in your state.
3. Order "aged" leads from one of your vendors. Negotiate and get a good price...$.25-$1.00 each.
4. Let the telemarketers make all your calls. Have one work Mon-Friday from 9-1 and the other work 1-5. Let them use Mojo to call the aged leads and cold call leads. They should average you about 2 leads an hour. Again, I dont want them selling or making appts, I can handle that.
5. You only deal with these "exclusive" leads they give you. You should close at least one a day.
8 hours of telemarketing costs $80 a day. Average 15 leads a day, that is $5.33 for an EXCLUSIVE lead. Or you can buy/waste your money and pay $20 for them from a vendor, and of course they are not exclusive. Anyone with basic phone skills can sell one out of 15 exclusive leads. Use web sharing software, never leave your house/office.
4 sales a week will gross you around 2500-3500 a week.
Run the numbers, and go for it...all the way. Dont half-ass it, jump in and go all the way!
Once your system is tweaked, you can make a ton of money while helping people out.
The key, find good telemarketers with experience. This is what is working for me. Best of luck to you all!
Ricky Rey
New Member
...:: Im in the auto insurance and I just receive my 200 leads and im going through them, ill let you know what my ratio is. I havent called a single one, I always get better responce when I call around 4pm. One more hour here in california:::....
I
InsuranceMktgman
Guest
I think that many decision makers are holding off to simply see what happens in the Senate with the Public Option sitting on the table.
Insurance Marketing by Sellin Advisor Group
Insurance Administration
Insurance Marketing by Sellin Advisor Group
Insurance Administration
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ApexConsultant
New Member
I am completely new to the small group market. Using Reference USA for a biz list, I have called for 8 hours over 2 days and set zero appointments. I haven't kept track of exactly how many gatekeepers I have gotten past but I would guess I have spoken to no less than 30 business owners.
I realize this is for the most part a numbers game, but I was curious as to what others typically expect from a session of coldcalls.
thanks
joe
Yes, cold calling is how I have achieved 90% of my business. I unfortunately don't get too many referrals, partly my fault as I don't pressure for it. But I find Cold calling to be my best friend. It sucks, but it pays off once you get a rhythym.
Broker007
Expert
Exactly right!
- 7,066
Cold calling is about the quality of the calls made, not the quantity of calls.
It is the only way I market Med Supps.
It depends on who you are. I made a great living this year and over 90% of my business was cold-calls. It is a great way for people to start out in the insurance business with little to no cost.
I agree that it is not for everybody, but if a person is very motivated and determined to be successful in this business, cold-calling is a great way to build your income.
- 1,459
Frank,
As good as you are on the phone, if I let you make only ten calls per day and I put a novice against you who made a hundred calls per day, who do you think would come out ahead over the course of a year?
At the very least, the equation is a combination of the two:
Dials (quanity) X Closing % (quality) = Sales
I would argue the failure rate in sales is more a function of quanity than a quality problem. However, that isn't to say quality isn't important.
FT
