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Senior Life used to be one of the imos with lincoln. The second largest one when they left.
They went from being an imo to being an insurance carrier. Honestly, this is very expensive and very hard to accomplish.
It's kind of like when you buy a house. How you can't borrow your down payment. Starting a company is the same. The managers and owners of senior Life put in their own money to start a company. A huge risk and a huge investment.
It's impressive no matter what anyone thinks about the company. A great accomplishment for the owners.
Even though senior Life was an imo with lincoln they are a lot different. Which is why they left.
They both finance leads and provide them. Which is also very expensive and has a very high liability. This is the main difference between lh sl and most life companies.
It's also a reason why they have a bad wrap about debt and taking advantage of agents. It's agent debt, the pricing of their product, and wanting all of those agents to send them all their business and being really loud about it. And a lot of over zealous managers.
But as anyone that has been around the block will tell you. All CO's are basically the same. Pricing is different. Commissions are different. Products vary slightly.
But in the end, all they want is for you to sign people up. They ALL want you to send your business only to them. They want to pay the least amount for you to do this. They want the least amount of liability while you're doing this, and to pay the least amount of claims.
As soon as it's not profitable to have you agents write business. They will pull a product, lower commissions. Or they will sell, all make a shit ton of money, and we'll be here bitching about different companies.
I hear a lot about top commissions. Even for imos, the top isn't as high as people think. 150 percent is a ton. Even at the imo level. Imos don't have that high of contracts with most companies even if they write millions a month.
Really.