Mike,
Look at this way: I buy leads and I can call them myself, but I delegate InsuranceLeads.com to call my leads right away and transfer to me those who are ready and willing to talk. Since leads are in their system, I don't need to integrate with a third party, so it’s easy. They call during first 2 days and transfer about 20% of all leads, from which I usually close in average about 30%- 33%, or about 6% to 7% of all leads I buy. In a few days, I turn on their "follow-up system" on the rest of the leads and pick-up another 1%-2% from folks who’ve responded to emails. About a week later, I call the remaining 80% of the leads that wasn’t reached by phone or email and usually pick up another 2%-3% within first month. I actually like to call later, because by then if they still haven’t purchase, they usually got a few quotes and have more realistic expectations. So, I am closing in average over 10% of leads, plus, I keep them in my DB and later remarket, cross market, up sale. As far as I know Insuranceleads.com is the only leads company that has hot transfer on all lead types, have volume I need and charges like$4 box for transfer. If you know someone else who has same or better, please let me know. NORVAX is not an option for me as I don't market health. Health market is not healthy these days.
