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Looks like you are door knocking rather than setting appointments.
If the card was filled in by Betty Jones and a male answers the door I say "yes sir, I was hoping you could help me. I don't know if I'm at the right place, I was trying to catch up (don't say "find" that's what detectives and police say) with Betty Jones with that free information she had sent off for.
If the man turns around to go get her all is well.
If he says "I'm her husband what's this about"? I'll say "this was some free information about a plan that pays for funeral expenses so the family doesn't have to scrape the money up. I believe she wanted you to see this too." I'll then say my name is Greg and reach out and extend my hand hoping we can shake hands. Are you both available now?
If he says "we're not interested", I'll look at him and say "that's too bad, we're almost finished up in your area and I'm only in this area every 6-10 months. I cover all of NC. Anyway, it only takes a few moments and most people feel better once they look at it. May I come in please?
If he still doesn't cooperate I give a business card and I'll leave. BUT this lead is still in play because I've not yet talked to the person who sent it in....Betty. I'll call Betty a few weeks or months down the road when I'm in the area and at my convenience and try to set an appointment with her and her husband.
If Betty agrees to an appointment she can either persuade her husband to get plans or not. If Betty doesn't agree to an appointment into the trash she goes. I will not call her back nor stop by. I will have a higher probability of a sale talking to a fresh lead rather than a "call back".
Would like to hear suggestions from other Final Expense Aces on this subject.
It might be an area specific thing. What works in rual Mississippi won't work the same way in Los Angeles. 
