The longer I am in this business the more I feel that busting your butt to try and get someone bought preferred is often times the wrong thing to do.
I am starting to use just 2 or three companies the vast majority of time. As of late I have been using SNL, KSKJ and Gerbers. Most FE clients don't even know the difference between level, graded and GI. I always tell them what they are getting and why, and then move on to the next one.
Yes you might get replaced; but you also will have more time to write new business.
I agree 100%, .....................