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I love to put as much business through one or two companies as possible. If it's within $5 a month or so, I feel like it's a good fit all the way around. I'm not committed to getting Gertrude the cheapest plan no matter what, because it also has to be a good experience for everyone, and those cheapo companies aren't always the best experience. So around $5 or 10% is my threshold where I feel like if I can stay within that range, I'm remaining competitive with my preferred carriers.
Competitive pricing is one of several things that has to fit. It also has to be a POS decision and a company with good customer service. If the cheapest app is paper, and the second cheapest is a POS interview for $7/mo more, I'm doing the POS.
I feel like if you have to put some people in 2 yr waits where you could have given them immediate coverage with another company, you've already made the argument for me why working with several companies is best.
There are SOME ways that SL is agent friendly, but there are also some where it's not so attractive, at least to a broker.
Does SL have an instant decision e-app? I know they run an RX check. Is that something UW reviews or is it integrated into the app?
The agent is the underwriter accompanied with the script check. No POS while in the house and no MIB either.
SL is not the best at everything, no carrier is. But SL has the best total package when you lay their agent opportunity beside any other FE carrier. I know because I've looked.
There's a reason SL is growing by leaps and bounds. A few of the FE carriers are leaving the FE arena or tightening up their underwriting or raising premiums or no longer writing people younger than age 60. Agents from other carriers and agencies are slowly migrating to SL. And it seems to be accelerating every year. Word on the street is several FE carriers shrunk a little in 2018 when measuring production issued. Maybe this is a trend? Who knows? We shall see.
My prediction for the future of FE carriers: The carrier with the best agent opportunity will grow the most. Agents always go where they are the happiest. The other carriers, the ones I hear everyone gripe about up here, will continue to find their agent sales force shrinking. When your sales force is shrinking then your production is shrinking. And when your production is shrinking you are pointed towards the exit door.
Time will tell.