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If your showing them a DM lead card and their denying it, and you said it's a good number of folks that your getting that from.
I would recommend working on the approach something is misfiring there.
I agree. It is how you present your self and the lead. You enter that conversation slowly giving them time to think and respond. The I ask, "Mildred, what might have you been thinking when you sent in this card?"
The way in which you intro your self is very important as well. "Bob? Hi, my name is XXX XXX and I am with XXXX " (at which time I show them my book which has my name and my association) then I show the card and intro that I am there to deliver the information.
You face is the best talking pad I know. Smile and show interest and sincerity.